Peanut butter and jelly. Sonny and Cher. Ying and yang. Can you think of other things that go together so well? I couldn’t until March’s Enterprise Connect when we announced that Cisco TelePresence and WebEx were uniting to deliver voice, two-way HD video and content sharing to any employee.
Why is this significant? With tens of thousands of Cisco TelePresence endpoints and more than 30 million active WebEx users, we wanted to make B2B video collaboration easier than ever. By combining our market leading Web conference solution, WebEx, with the market leading enterprise high-quality video capabilities in our telepresence solutions we are enabling a seamless meeting with anyone, anywhere, on any device.
Optimized to work with any standards-based video endpoints, Cisco TelePresence and WebEx helps organizations broaden the reach of video collaboration and simplify the experience for all participants.
What can our customers expect by bringing together these two powerful collaboration tools?
I’ve outlined a few benefits below:
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Tags: Cisco, collaboration, pervasive conferencing, TelePresence, video, WebEX
Over the past decade, I’ve worked on a number of different projects aimed at improving communications using video conferencing and telepresence. In that time, I’ve been fortunate to be involved with key innovations at first Tandberg then Cisco that have had great impact on video collaboration:
- Forging life-like experience with immersive telepresence
- Extending the power of in-person all the way to the desktop
- Enabling a consistent and intuitive user experience with a revolutionary touch-enabled device
- Playing a pivotal role in driving video formats like H.264 and H.265 to standardization
- Growing the video calling circle beyond the enterprise with technological advancements like software video clients, cloud deployment models and firewall traversal that enable cost-effective B2B and B2C calling
With the spirit of innovation ingrained in both company’s DNA, the merger of Tandberg and Cisco’s video businesses in 2010 proved to be a major win for the industry and for the customer. Since then, we’ve focused our efforts on delivering next-generation video collaboration solutions that are enabling organizations to collaborate easily and efficiently, and allowing them to foster innovation within their own businesses.
Why is all of this so important? As time marches on, we see video becoming pervasive. Roberto De La Mora recently called video a business imperative, not a nice-to-have, and shared the five steps to success for deploying a business video strategy. The key to helping our customers prepare for the pervasive video future is through a flexible, scalable and interoperable approach. And others agree…
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Tags: Cisco, collaboration, conferencing, pervasive, tandberg, TelePresence, video
The wealth management industry is under transformation. In an effort to win back trust, attract new customers and retain existing ones, firms are investing in new collaborative technologies that support their business model transformation from transactions to interactions focused on client centricity. Various McKinsey research and studies have shown that those who adopt more client-centric tools and processes can increase revenues up to 20 percent and profitability up to 2.5 times. Cisco’s own research has shown that wealth management firms that adopt client centric tools such as video can reduce client attrition, especially for the critical under-55 segment. Part of this transformation involves investing in video capabilities that enable firms and their experts to touch more customers, more often and in a more intimate manner than voice and email do today.
Getting the right expert to the right customer, at the right time is crucial in being able to offer superior customer service and improve cross-sell and up-sell rates. Another critical, competitive differentiator is embedding video capabilities into the mobile channels and applications customers already use. Read More »
Tags: Cisco, collaboration, customerexperience, Financial Services, omnichannel, video, wealth management
Cisco Live Orlando is a just little over a month away. And at this year’s event, the Cisco Medianet team will be hosting a much anticipated, highly interactive, customer panel that brings together customers from different industries, all of whom have demonstrated success adopting the Cisco Medianet Architecture to better manage their video and collaboration deployments.
As you start planning what sessions you will be attending at Cisco Live Orlando, don’t miss out on this opportunity to participate in an engaging discussion with industry experts and distinguished Cisco SMEs about trending topics of relevance to the video and collaboration space: for example, balancing business policies with the network, providing confidence in video and collaboration deployments, and integrated application and network technologies.
Also, be sure to stay tuned to the Cisco Medianet Blog for future updates on what the team is planning at Cisco Live Orlando.
We look forward to seeing you there!
See below for more details on the customer panel.
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Tags: business video, Cisco Live Orlando, collaboration, medianet, rich media applications, video
Budget cuts are costing many American students their arts education. As a wanna-be artist and overall proponent of all things creative, I have long valued the impact of arts education – especially in public schools. Unfortunately, these are the programs that are too often cut when budgets are slashed and difficult decisions must be made.
OK, so you probably won’t argue with me that art is important – after all, as children, it’s how we learned a lot of things, right? Who doesn’t have at least one thing they use a song to remember? I only have to key into the tune of ’3 blind mice’ to remember how to calculate the area of a circle (thanks to Mr. Bowlware, my fourth grade math teacher).
Studies show, too, that arts-engaged students show more positive outcomes in a variety of areas than their low-arts-engaged peers – especially in socially and economically disadvantaged student populations. This is exactly what makes programs like Fred Martin’s Urban Entertainment Institute (UEI) so valuable – and inspiring. Read More »
Tags: arts education, Bridging the Gaps, Cisco, edtech, TelePresence, Urban Entertainment Institute, video, video conferencing, videoconference, virtual concert