As someone who helps manage the collaboration customer success program here at Cisco, I hear about all sorts of interesting ways companies both big and small are using technology to grow their business. When I come across an example that stands out, I like to tell people about it.
Issues Central is a specialty software firm based in Toronto, Canada that develops financial compliance and International Financial Reporting Standards (IFRS) Transition software. One of their well-known brands is IFRS PARTNER. Using Cisco WebEx technology with high-quality video, this 25-person company is selling their software around the world in North America, Asia, Africa, and Europe. Just that fact alone is interesting to me, but what makes their story even more compelling is how they’re using web conferencing tools in different ways, depending on the culture they’re selling into.
Issues Central is able to close roughly two-thirds of their North American deals online without a single in-person meeting.
As Charley Best, Issues Central’s vice president, touches on in the clip above, when the sales and marketing team is engaging with customers in Canada or the United States, WebEx serves as a closing tool to compel the prospect to ask for a proposal. As a result, Best estimates he closes roughly two-thirds of his North American deals online without a single in-person meeting.
If what I saw at the Citrix Synergy conference in San Francisco this week is any indication of what will be coming soon, I’d better invest in a personal hairstylist.
With video becoming more and more prevalent on the network, whether it be mobile phones, Cisco Cius and other tablets, IP phones, or TelePresence – there isn’t a question of whether or not video is here to stay. But one question remains: Is your network ready? (And maybe one more question: how does my hair look?)
If your customers haven’t prepared their networks yet, here’s something that might give them the extra boost that they need: Cisco’s Visual Networking Index (VNI) Forecasted that videos will account for 90% of network traffic by 2013.
By selling Cisco Virtualization Experience Infrastructure (VXI), you’ll help customers prepare for that change. We visited the Cisco booth at the conference and caught up with Cisco’s Operations Director Jeff Platon. He gave us a full tour of the end-to-end VXI system with products that utilize high-definition video.
While the increasing significance of video is evident, many people are still wondering about how to (best) tap the potential of this communication tool. “Do I need to be in it? Should I make it an interview or a monologue?”
I’ll let you in on a little secret…as much as I love video, I’m also one of those behind-the-scenes kinda gals. I’d much rather play the role of the writer or director than the actor. If you’re like me, your next question is “how can I participate without broadcasting myself to the world?” Fear not, there are plenty of options to choose from: Read More »
One of the challenges of online training is making sure your audience is involved. “Reading the room” is possible with webcams, but until now, that video has been less than optimal.
But we have good news: we have retooled our product to bring high-quality video to Training Center; offering a more natural class environment with dynamic face-to-face interaction. We have also streamlined the user interface to make using Training Center even easier.
Let me tell you about a great opportunity if you’re an executive or professional in the Manufacturing or Industrial sector. Cisco is hosting a special ‘Industrial Intelligence Day’ on the 12th July 2011 at the Mandalay Bay in Las Vegas held in conjunction with Cisco Live.
The event is especially tailored to bring together manufacturing, controls, operations and IT executives and professionals. The theme of the day is ‘Industrial Intelligence’, and will cover the subject of converging industrial automation systems based upon standard IP networks with business applications including voice and video to more responsively and cost-effectively manage industrial operations globally.
The day is packed with information, training, and industry best practices and is sure to be one of the smartest investments you can make in your career—and one of the smartest investments your employer can make in you.
By attending Cisco Industrial Intelligence at Cisco Live, you can:
Learn how Industrial Intelligence brings production closer to IT and converges industrial automation networks with business systems to improve the efficiency, safety, agility, and utilization of your production assets.
Receive training in architectures specific to industrial automation from Cisco and alliance partner Rockwell Automation including wireless and wired technology advancements, availability, security, sustainability and energy management.
Engage Industrial Intelligence and IT Networking thought leaders from our partners and the industrial analyst community via a live panel discussion plus join a community of manufacturing executives and IT and Control professionals deploying and operating Industrial applications and networks.