Last week I spoke at an event and the definition of social media came up. Some people refer to social networking tools when they speak of social media while others refer to the notion of engagement and content on the web. I’m more of a “gelato in a cone” kinda gal. I view social media as engagement and content (gelato) that lives in some kind of an “online container”, such as a social networking site or another web platform (cone). I’m looking for both. I would even argue that customer experiences, whether social or not, could and should be connected to optimize their journey. For example, social content can live on your web site and your social networking sites and conversations can be prominently featured at your events.
Building on the “gelato in a cone” interpretation of social media, we (@CiscoSocial) will be hosting a social media event for the savvy marketer in San Jose on April 18 and 19. Anyone and everyone is welcome to attend this free event as we bring together some super bright practitioners for 2 days of live chats and presentations. The practitioners that are lending their expertise and time to our event come from Twitter, LinkedIn, Kaiser Permanente, Walmart, Adobe, SAP, Intel, VMware, Citrix, ABC, eBay, Salesforce.com, MindShare, Engauge, Percolate, BuzzFeed, Performics, Digby, Blinq Media, Cisco, and more.
You may attend in person or via webcast, just please register ahead of time.
Register for the in-person event: http://cs.co/SMevent.
Register for the webcast: http://cs.co/SMEventWebcast.
Hash tags: #CiscoSMT, #SocialSavvy
Ping us at @CiscoSocial
We have a wide range of topics lined up for you, check out some details here: Read More »
Tags: Adobe, best practices, Cisco, citrix, ebay, EMC, engauge, event, how to, Intel, linkedin, mindshare, salesforce, SAP, slideshare, social media, strategy, twitter, UPS, VMware, walmart
The first rule in improvisational comedy (I have heard) is to say “Yes, and…” to everything. How different would the current fiscal cliff debate be if improvisational comedy rules were followed?
White House: “I’d like to raise tax rates on the wealthiest 1%, so that we don’t have to raise taxes on the middle class.”
Congress: “Yes, and we’d like to lower the corporate tax rates so that we can be more competitive globally.”
White House: “Yes, and I’d like to cap tax deductions for our wealthiest so we can help reduce the deficit.”
Congress: “Yes and we’d like to decrease spending by 5% (you can take it from anywhere you’d like.)”
White House: “Yes, and I’ll see you at the bill signing ceremony.”
Congress: “Yes, and Happy holidays. Have a great break with the spouse and kids.”
White House: “Yes, and you too. Wait, I got you a gift. Just a little something to say thank you for your leadership.”
See how simple that was? Everybody wins and our nation’s optimism and predictability are restored!! Saying yes and being optimistic can have great rewards.
Actually, in my view, optimism and good cheer seem to be trending up. I was driving into work this morning feeling a bit surly because the traffic in the Bay Area was particularly bad. Then, I remembered that heavy traffic is actually a good sign. Heavy traffic in Bay Area means people are working. Generally, the worse the traffic the better the economy. I do try to be optimistic, but sometimes we all can lose perspective. There seems to be more optimism and good cheer going around generally. Is this an economic indicator? Or, is it because we’re into the holiday season?
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Tags: cnbc, fiscal cliff, improvisational comedy, optimism, rise above, UPS
Cisco’s existing production data center in Texas has 1920 batteries protecting IT loads in the event of a utility power failure. Our Texas Data Center 2 (DC2) will have zero. Running at around 3000 rpm to generate 480V (60Hz) of electricity, the dynamic rotary UPS system will provide Texas DC2 with efficient, reliable backup power that’s both planet friendly and a sound investment. And if you read more below, I’ll tell you why.
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Tags: data center, rotary dynamic flywheel, texas, UPS