Happy Halloween! Whether you’re commemorating today by telling spooky ghost stories, visiting a haunted house, dressing up in costume, enjoying some colcannon, having a soul cake, or going door to door with the kids yelling “trick or treat!” for candy, have we got a real treat for you.
For this haunted Halloween Partner Update newscast, Andrew and I dress up in costume and cover the news (as always, in less than five minutes).
This week’s headlines include: new innovations across our data center and switching portfolio, Aironet 3600 Series Access Points, a recap of our recent Partner Velocity broadcast covering LinkedIn tips for B2B, details on the next Partner Velocity broadcast on igniting performance and innovation, our 21 favorite mobile apps, how to join our upcoming TweetChat with new VP of Partner Marketing Amanda Jobbins, and much more.
So watch this ghoulish Partner Update, if you dare.
Trick or treat? Keep reading for more details and links to all of the stories we covered, along with timestamps so you can easily find each item in the video.
“Terrific! Fantastic! Cisco have delivered yet more innovation and data center switching and unified fabric leadership. All these new features and capabilities!” …. BUT … (and you may be asking this question) …. “How can we exploit these new features quickly? I’m just too busy!”
Let’s face it -- these new data center capabilities are not much use sitting on your loading dock or drawing board. You’ll know this better that me -- it’s one thing to have new features available, it’s another challenge to exploit them by designing them into your architecture -- that is where the real skill comes in. But you’re busy, are unbdoubtedly overloaded, and wondering how you can get it all done.
So how can we help you translate these excellent new features into your production data center? How can you get access to our Cisco experts who have (each!) architected literally dozens of unified fabric designs? Perhaps you don’t need or want a full multi-week design exercise -- what other options are available to you? What can Cisco do that is small, quick and provides you with the key expertise to guide your direction on unified fabric adoption and evolution?
Let me continue the theme of my previous blogs and show how Cisco Services can help you exploit these latest market-leading innovations. I’m going to focus on how Design Reviews with our data center experts, through our Cisco Data Center Optimization Service (discussed previously here), could really take the pressure off you and your team and deliver real business benefits at the same time.
With this week’s announcement, Cisco continues its innovation and leadership by bringing unmatched architectural flexibility and revolutionary scale to meet diverse requirements of massively scalable data centers, big data environments, cloud-based architectures or bare-metal deployments – with one evolutionary network: Unified Fabric.
To drive the point home, the real economics of networking reveal that for many organizations approximately 70% of network TCO is incurred after the initial equipment purchase. So why is this important?
As my niece was snapping away pictures on her digital camera, I told her about the ” back when I was a kid stories”; when you would have to be careful about the sun over exposing your film and having to anxiously wait days to see them. I then rampaged on about how you would HAVE to go to the library to look up information for book reports, how my tape player always jammed on my favorite part of the song, and the video recorder my dad had was so heavy he’d use his shoulder to leverage the weight. Amazing how dramatically technology is changing, information being only a click click away.
People are now living in the time of “faster” -- data, video, photos, social media, the demand is growing exponentially higher by the day. How are networks keeping up with these demands? I’ll tell you one thing, it’s not sitting on the same data center configurations from 5 years ago, heck not even a year ago. Listening to the requirements of customer’s needs, data centers need to have scalability, flexibility, and speed to rapidly move across networks.
Today, Cisco has announced several industry leading innovations in the Nexus switching portfolio that spans across the Unified Fabric portfolio. Please join us on October 25th at 9:00 a.m., PT to hear from industry analysts, customers and Cisco executives speaking in more detail about our product portfolio enhancements: “Evolutionary Fabric, Revolutionary Scale”.
Today we are making a significant announcement with several new innovations across our data center and switching portfolio that showcase how our customers can build large scale-up and scale-out data center networks. While the press release does a great job (thanks Lee!) of highlighting all the innovations across the Nexus Unified Fabric portfolio and the new ASA 1000v, two aspects of the announcement stand out quite prominently:
Cisco is delivering the highest density 10GbE modular switching platform in the industry
Cisco is delivering the most scalable fabric in the industry and, by extension -- on the planet! (we’re told planet sounds much cooler)
No. 1 above is fairly straightforward. With our new 2nd-generation F2 line card and Fabric 2 module, at 768 ports of 10GbE line-rate switching ports running NX-OS, the flagship Nexus 7018 in a fully-loaded configuration is simply the epitome of switch scale.
No.2 is where things get interesting, because we’re no longer thinking about just the “box” but rather, how we can weave different elements across the data center into a holistic “fabric”. This systems-based approach focuses on multi-dimensional scale transcending the box and even the data center LAN, to span between data centers, while providing feature-rich fabric capabilities. At 12,000+ 10GbE nodes supported as part of one Fabricpath-enabled system, and with the ability to support Fabric Extender (FEX) technology (plus L2 and L3 capabilities), this approach re-defines fabric scalability at 2X the scale and half the cost point of the next best claim in the industry. More important, it achieves this in an evolutionary manner for our 19,000+ NX-OS customers, offering investment protection for brownfield deployments while raising the bar for greenfield environments!
The Nexus platforms have been around for 3+ years, and over 500 customers have deployed FabricPath on the Nexus 7000 alone since its introduction about an year ago. It is a proven technology. With Fabricpath now coming onto the Nexus 5500 platforms, the momentum is likely to spike up with a mix of both size and scale. Like I said, things get interesting.
To make it more fun, our technical experts from the product teams have taken a data-driven approach and compared Cisco’s new innovations and our box and system-scale with others in the industry.
They looked at a couple of representative examples -- the first being, what it would take any other vendor to build a non-blocking 768-port 10GbE “switch”, with capabilities similar to what the Nexus 7000 could provide in a single chassis. The second example takes a look at what it takes to build a “fabric” with Cisco leveraging its Nexus portfolio and NX-OS to build that.
Take a look and let us know what you think. It is useful to note that most vendors in the industry today have no fabric capabilities to speak of, and the few that are attempting a systems approach, have really limited to no customer traction thus far. Our customers and key analysts tell us that Cisco has a multi-year innovation lead in this space, even as Cisco continues to focus on bringing the network, compute, storage and application services together with integrated management to drive productivity and efficiency across traditional IT and organizational silos.