I just arrived home from a couple of days visiting customers in Asia and I was a little surprised by all the attention around Cisco’s increased competitive posture. It seems some people are surprised Cisco is calling out its smaller networking competitor by name, although I’ve heard few mentions of their Wall Street Journal cartoon advertisements ridiculing Cisco a while back. I guess that didn’t count.
What matters most to customers is whether their networking partner is ready right now to help them adapt to, and benefit from, the massive network-centric changes that are transforming their businesses and their customers’ businesses.
My recent trip to Asia provided some great examples of exactly what I’m talking about:
First, Mobility is red hot. Tablet growth is exploding as the shift from the PC to new consumer based devices accelerates. With our service provider customers, the new Mobile Packet Core is THE number one conversation. The Cisco ASR 5000, combined with our CRS-1 and CRS-3, is the most innovative technology available to handle this explosion of mobile data and develop new services to help service providers monetize mobile content.
Twenty of the world’s top twenty five mobile operators are already deploying the Cisco ASR 5000 and this number is only going to increase. We also hear growing interest in Asia for SP Wi-Fi as an alternate method to address the escalating requirements for mobile bandwidth and data services. For sure, there’s a lot of competition for the mobile packet core and SP Wi-Fi, but our smaller competitor from Sunnyvale just doesn’t seem to be relevant in these conversations.
Cloud is not a passing trend; recent investments into cloud research centers and infrastructure have demonstrated that industries from higher education to governments are taking a serious look at cloud based technology and embracing it as an enabler of networking of the future.
Here are just a few examples of how cloud technology is being used today:
Seattle University deploys unified computing and virtual desktop by converting 20 campus computer labs and over 1500 desktop computers into virtual desktops and as a result decreased operating expenses, prolonged desktop lifecycle, and synced all labs on a uniform software program to ensure faster response times to students, teachers and faculty to help meet educational and administrative needs. Read More »
Over the last few days, I’ve been listening to some interesting conversations on the topic of “fabric” in the data center. To be honest, one of the common questions I get is if there is anything materially different about “Fabric” (our Data Center Fabric or anyone else’s), or is it merely the latest buzzword from bored marketing geeks. From what I have seen, many of the companies throwing around the term “fabric” are referring only to transport and are usually tying it to a specific product or technology. On these two points, Cisco’s view of fabric markedly differs. Read More »
With all the news over the last few days regarding the continuing growth of Cisco UCS, sometimes it worth taking a step back to look at how we got here. For me, I took a look at a blog post I wrote in March 2009 (pre-FCS), and it’s interesting to see how much mindset shifting has happened in such a short period of time.
A couple of important things should jump out at you:
No company has greater experience in helping customers transition through technology and business shifts, as is evident by the diagram above. In today’s confusing IT environment, businesses look to technology partners they can trust to help them through transitions and deliver solutions that are ahead of the curve.
If you are managing an Itanium or SPARC based server architecture, you may be experiencing increasing maintenance costs, scarcity of administration resources, shrinking ISV support and unclear roadmaps from vendors like HP and Oracle/Sun. You may not have thought there was a viable alternative, but imagine if you could unite computing, networking, and storage access resources with a management system designed to deliver the flexibility and agility needed to scale business operations.
Cisco’s Unified Computing System was designed for the modern data center and has just expanded to include a portfolio of two-socket and four-socket blade and rack-optimized servers based on the new Intel® Xeon® processor E7 family. Check out the nine new world record performance benchmarks here. One of the new offerings is a two-socket Cisco UCS C260 server which can support up to 20 cores, 1 TB of memory and 16 SFF disk drives in a dense, 2U form factor. This is big-time compute, memory, and storage capability in an extremely small footprint. Up to 50 GB of memory per core for demanding enterprise applications, such as large-data-set and transaction-intensive databases, enterprise resource planning (ERP) applications, and decision-support systems.
Cisco UCS C260 M2 Rack-Mount Server Video Data Sheet