In his keynote at the event, Nour covered ways to “unleash the power of social media,” but not just by getting more followers, collecting more friends, and increasing page views on your blog. Turns out, social media success is all about building relationships and influence where ROI stands for “return on influence.”
Check out this interview with Nour to find out his favorite social media tools, ways to gain trust, and how to increase your influence.
What other tips did Nour offer during his keynote? Read on to find out… Read More »
We’ve wrapped up an action-packed week at Partner Velocity in Barcelona, Spain where Cisco partners learned, not only to change their way of thinking about marketing, but also to use social media in innovative ways.
I had a chance to interview speaker and creative director of Thinque Anders Sorman-Nilsson about ideas and how to “thinque funky.”
Anders says that in a highly digital world, high touch (and appealing to our customers’ hearts and emotions) is key. He also talked about thought leaders, those who have unleashed their own inner super heroes, who blaze a trail in new thinking.
What else did partners learn at the event? Here are just a few memorable quotes from speakers.
Hackers recently gained control of an Indonesian government Twitter account to falsely broadcast an impending, yet fictitious, tsunami in Jakarta, Indonesia to over 8,000 followers. While this was by no means considered a catastrophic event it certainly, I’m sure, caused a bit of chaos and disruption to the people in Jakarta and in the surrounding areas. Doesn’t this sound like the 21st century version of yelling “Fire” in a crowded movie theater? In any event, as is the case with any failures related to technology, there are some important lessons to be learned from this miscreant-generated Tweet…or shall we call it a “MisTweet”?
Partner Velocity has been keeping me busy! In the midst of attending sessions, interviewing speakers, capturing video clips, and catching a few quick bites, I managed to carve out some time to host my own session, “Leveraging the Power of Video with Live Streaming.” During my talk, which was also broadcast live over Ustream, I discussed and demonstrated how to setup your own live Ustream session from start to finish.
It’s Thanksgiving time in United States—on this holiday, we remember the things for which we are grateful, while also digging in to a hearty meal of roast turkey, stuffing, mashed potatoes, and lots of side dishes (or just nosh on the side dishes, like me—I’m vegetarian.)
I’m sure many would give thanks for a warm house, family, friends, our health, a job. Of course, at Cisco, we also give thanks for the many people who support what we do every day. And that goes especially to you, our partners: Thank you for your continued commitment to Cisco.
So while I take a few days off to give thanks and enjoy a meal with my family and friends, I wanted to share a few tools and sites that will help you navigate Cisco’s offerings for partners.
While the list is long, we want to be sure that you know that there are multiple sources of information to help you in your everyday work with Cisco. And don’t worry, you won’t be tested.