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Partner Questions Answered: Managed Services, Cloud, and White Label

October 11, 2010 at 12:20 pm PST

You have questions, we have answers. We gathered up questions we’ve been hearing from partners around the topic of managed services, cloud, and white label and sat down with one of the foremost experts on the topic: Todd Roth, Director of the Managed Services Channel Program at Cisco. In this Q&A, he addresses partner concerns around new consumption models, partner-to-partner collaboration, and highlights some new developments in the managed services realm.

And with new cloud service designations within the Managed Services Channel Program (MSCP) that were just announced, this is a good time to explain those as well.


Channels blog: Hi, Todd. Thanks for joining us. What does “cloud service designation within MSCP” mean?

Todd Roth: It’s the beginning of a new class of service designations that enables partners to align and brand their cloud-based offerings with Cisco. Offerings that are built on a Cisco-validated architecture.


CB: What are the designations and who can take advantage?

TR: There are two designations:

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