Whether your customers are searching on the web for someone to provide a UCS solution, a FlexPod, or cloud services, how do they find you? If they perform a Google search, do you think they will visit your site, if it shows up on the 10th page of search results?
Chances are that won’t happen--your potential customers will likely click the first or second link they find. So here’s the big question: How do you assure that your site appears in the first page of results?
Why, with magic and fairy dust, of course! Okay, okay…actually, using search engine optimization, or SEO (and some magic, too.)
What is SEO?
SEO is defined as the process of improving the visibility of a website or a web page in search engines. The higher and more often your site appears in search results, the more traffic your site will get.
To better explain the concept, the site Searchengineland has a great video that offers an easy way to understand SEO and complex search algorithyms. (They also feature the periodic table of search engine elements on their site.)
There are literally thousands of books bursting with SEO tips, websites and blogs dedicated to only that topic, and a veritable plethora of experts. Keep reading for four actionable SEO tips you can take advantage of today, as well as a list of resources that you can use. Read More »
According to Mashable, today is Social Media Day. Whether or not you think that social media should have its own day (#smday), a group of us, Silicon Valley practitioners thought we’d have some fun today anyway…social media style. We created 2 videos to celebrate the lessons we have learned over the years and remind ourselves of the effects social media has had on our lives….so far. I say “so far” because there’s more to come. If you’re new to social media, we hope you’ll walk away with some good conversation starters. If you’ve been doing this for a while, we hope to put a smile on your face – maybe because you recognize your own advice or maybe because you have a similar story.
Watch this video for some great social tips from Read More »
If you’re an active Twitter user, then you know that working within the confines of Twitter’s restrictive character limit can be tough—what’s the best way to cram in a catchy message, a link, and a few important hashtags without exceeding 140 characters?
I know I’ve struggled to write catchy tweets—sometimes I feel proud of my messages, other times, I feel like they just enter the Twitter stream only to be completely ignored. So I set out to get some advice, and turned to our resident expert, Alex Krasne, for her tips.
Alex is a veritable Twitter expert, having used the service for years, both for personal use as well as through @Cisco_Channels. She offered me some advice on how to get the most out of Twitter, and how to tweet effectively to reach your ideal audience.
In addition to her tips, Alex has advice on how to mind your Twitter manners. Watch her video to see what you need to know to maintain and grow, rather than alienate your followers.
So what do you need to know to use Twitter effectively? Here’s what Alex recommends.
It’s been a busy couple of weeks around here and we’ve got a fresh batch of newsfor partners!
In this week’s Partner Update newscast, Andrew finds out that even though an actual cloud can’t stream his music, Cisco’s new Cloud Partner Program offers everything partners need to capitalize on the growth of cloud, which is expected to reach $172 billion by the year 2014.
We also get to hear Andrew’s top video tips, find out why his suit needs to go to the dry cleaners, learn about networking myths, find out how one customer deployed VXI and virtual desktops, and we answer your technical questions.
Watch this week’s Partner Update newscast.
Keep reading for a transcript of what we covered, links to what we shared, and additional information. Read More »
We get many requests for help when sharing a video via WebEx during a meeting. We have made some improvements that make sharing quite easy. To help you do it, we’ve recorded a quick WebEx with the how-to!
Whether your customers are searching on the web for someone to provide a UCS solution, a FlexPod, or cloud services, how do they find you? If they perform a Google search, do you think they will visit your site, if it shows up on the 10th page of search results?
