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Increase Employee Engagement: How to Do It, Why It Matters

April 16, 2013 at 10:20 am PST

When everything seems focused on numbers – dollar signs, production output, development timelines – some organizations focus even more tightly on digits. It’s a logical reaction, but a risky one if it’s at the expense (so to speak) of human aspects like employee engagement.

Employees are consistent when asked what contributes most to their satisfaction, according to research from BlessingWhite: Among eight options, nearly 50% put their top two choices as “more opportunities to do what I do best” and “career development opportunities and training.” The lower their engagement level, the higher they rank “greater clarity about what the organization needs me to do,” which supports related findings, including:

  • Trust in executives appears to have more than twice the impact on engagement than trust in immediate managers.
  • Executives have to demonstrate consistency in words and actions, communicate often in depth, and align business practices and behaviors throughout the organization.

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