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5 Reasons for Midsize Businesses to Use Video Collaboration

I’ve been talking for a while now about how effective video collaboration is and how video technology can enhance and improve the way businesses collaborate. Many of you may still think that videoconferencing is only for the larger companies with multiple locations and large budgets to cover a video technology investment, but I disagree.

Here are five reasons that that I think midsize businesses should consider using video collaboration.

  • Video Collaboration products are easy to use: At Cisco we design our video technology products to be intuitive and easy to use. This means the user interface in the smallest video endpoints works the same as the controls in the largest, so anyone can make a video call anytime they need to.
  • Video is becoming the norm: Many organizations are realizing the benefits and ROI of using video collaboration to extend their business boundaries. Meeting with partners and customers around the world – just like they are around the corner – have enabled organizations to do business in ways they never thought possible before.
  • Utilizing video can increase productivity and profits: Read More »

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Exceptional Collaboration Gets Personal

Not too long ago, I was digging around in some old boxes and pulled out my old Motorola RAZR phone, along with a surprising number of other devices I used to carry around. What can I say? I’m a geek. In addition to my phone, I had a digital camera, a notepad & digital pen, an iPod, a GPS, a few spare memory cards and even a Palm Pilot. It struck me that in handful of years everything has changed. All the things I needed those devices for now exist in my smartphone – making my life simpler and easier. Peter Diamandis calls it dematerialization; I call it simplification, and use it as a backdrop for our collaboration technology strategy.

The ability of technology to simplify our experiences inspired our mission: to make collaboration simple. Consider that for all the promise of today’s collaboration technologies to make our lives easier, we are often frustrated by the fact that the most advanced products can’t seem to do the simplest of things; starting a meeting on time, connecting me with anyone anywhere, or allowing me to share my stuff easily. While technology companies race around to one-up each other introducing the next whiz-bang feature, they mostly overlook the one essential: what their product should do really well.

I joined Cisco with the purpose of delivering on this mission and bringing exceptional collaboration technology to everyone, everywhere: every room, every desk, and every pocket. The results of this focus have started to materialize in a set of announcements we started a few months back.

In March, we introduced the products that bring collaboration into every room in the enterprise: the SX10, MX200, MX700, and MX800 endpoints. These products are all about great collaboration experiences: engagement, simplicity, affordability – and award-winning design.

Today, we bring these elements to every desk with the Cisco DX80. It’s time to provide every worker—not just executives—with the tools that let everyone collaborate at a moment’s notice, without technology hassles. Read More »

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Keeping in Tune: Simpler Collaboration From Any Device

Did you know that the Guns N’ Roses anthem Sweet Child O’ Mine was originally written as a practice guitar riff?

A friend told me this as I recently struggled to play it, making sounds closer to ‘chopsticks’ than to one of the most famous guitar tracks ever created.

The fact that I was playing a borrowed guitar may have made it more difficult, though. Playing a familiar instrument is so much easier, if only because you know its foibles! Read More »

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Case Study: Innovating Patient Experiences with Collaboration

May 7, 2014 at 12:20 pm PST

In business, clear and rapid communication is always important, but it’s most important in healthcare, where saving minutes or even seconds can make all the difference. A growing number of healthcare organizations are adopting video conferencing to improve communications both internally and with patients. The potential benefits are huge.

Internal video conferencing and telepresence technology can help healthcare organizations better manage rapidly escalating costs, accelerate innovation, deliver high-quality care, and maximize the use of skilled resources. Doctor-patient videoconferencing has the potential to broaden access to healthcare, add convenience, and lower costs, according to a recent InformationWeek article examining the results of its 2013 Healthcare IT Priorities survey. (The survey found that 28% of respondents are already using some form of doctor-patient video communication.)

Video is the future for Park Nicollet Health Services, a nonprofit, integrated healthcare system Read More »

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Turn Meeting Rooms into Collaboration Rooms

These days it’s pretty rare that my meetings include only the people in the room. I work in a global company and my co-workers are spread out across the world. We work successfully together any time and from wherever we are through video collaboration. Video isn’t just a nice bonus: 87% of remote users feel more connected to their team and process when using videoconferencing, according to a recent GigaOm report.

You have conference rooms. Adding video should be easy. We agree. And that’s a big part of the focus for our latest endpoint products, announced last month.

The Cisco MX Series endpoints turn meeting rooms into collaboration rooms. Our design philosophy is what we consider “Scandinavian simplicity meets Californian approachability.”

All these collaboration room systems were built on the same philosophy:

  • Simplicity
  • Appealing design
  • Easy installation
  • Intuitive, consistent user interface
  • Improved quality, performance
  • New intelligent video collaboration experiences

This expansion in the MX Series means you can bring Read More »

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