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How Smartphone Apps Deliver an Economic Boost

By Howard Baldwin, Contributing Columnist

The place: San Francisco. The time: a Saturday afternoon.

The scenario: after lunch, two out-of-town couples find themselves in a neighborhood where taxi cabs are scarce. One of the women remembers a new iPhone app called Uber that allows you to wirelessly order a Lincoln Towncar and bill the trip to a credit card.

Elapsed time between signing up with Uber and the car arriving: 10 minutes. Estimated incremental cost above a traditional cab: $7.

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Synchronizing the Pay-TV Companion Screen

By Jason Kohn, Contributing Columnist

In my last post, I talked about how companion screens are changing the TV landscape. It’s easy to see how our ever-present smartphones and iPads can alter the TV viewing experience. (“I’m sorry dear, could you repeat that? I was checking my Twitter feed and responding to this IM, and I couldn’t hear you over the intro to Mad Men.”)

But what are people really doing on those companion devices? According to a white paper published last year by Yahoo! and the The Nielsen Company, nearly a quarter of them are looking up something related to what they’re watching on TV.

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Barry O’Sullivan: 2012 Collaboration Predictions

This week in No Jitter, Cisco Collaboration Senior Vice President and General Manager Barry O’Sullivan looked into his crystal ball and elaborated on his predictions for 2012.

In an excerpt, Barry predicts:

“1. Post PC-era will explode

2. Video will break through

3. Contact Centers will evolve as customers choose to interact with companies in radically new ways

4. Companies will use the cloud and desktop virtualization to provide collaboration capabilities across the enterprise

5. Social business processes will become mainstream for many.”

Read Barry’s predictions in more detail and the follow-up answers Barry gave to Eric Krapf’s questions. I trust you’ll enjoy reading the article.  Send in your predictions for 2012 for collaboration, video, social software, and contact center.

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Companion Screens Transforming the TV Experience

By Jason Kohn, Contributing Columnist

Pop quiz: How many screens does it take to watch television programming? For a growing number of people, the answer is two — a TV, plus a media tablet or mobile smartphone. That may seem counterintuitive, but for many of us (present company included) a mobile “companion” device has become an essential part of the living room TV experience.

According to a Nielsen survey of 12,000 connected device owners, 70 percent of tablet owners and 68 percent of smartphone owners use their devices while watching TV. Tablet owners in particular seem unable to put down the iPad while flipping channels, with respondents saying that nearly a third of the time they spend using their device is in front of the TV.

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What Retailers should look for in 2012 – Happy Holidays

2011 is drawing to a close as I am writing this blog and Cisco is going on company holiday until after January3rd 2012. 

I will be taking time off myself to recharge after Christmas before heading off to National Retail Federation 2012 in New York. 

I thought I’d wrap up the year with what I think retailers will need to be looking at in 2012.

The Five Areas I think retailers need to pay attention to going forward are:

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