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A Half Million Likes on Facebook: Cisco Networking Academy Uses Social Media to Engage and Educate

Hilal_ChoumanThis post was written by Hilal Chouman, social media strategist for Cisco Networking Academy

Since late 2009, Cisco Networking Academy (NetAcad), one of Cisco’s Corporate Social Responsibility (CSR) programs, has been present on various social media networks. The earliest presence was on the rising social network of that time: Facebook.

In late 2010, NetAcad’s Facebook page hit its first 100,000 likes. After this milestone, the Facebook page continued its growth, following the growth of the number of students in the NetAcad program.

Today, NetAcad’s Facebook page hit a half million likes (fans).

Cisco Networking Academy 500K Fans

It is amazing how a social presence can accelerate in content and size, as soon as it grasps the right connection with the audience.

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Video Helps Schools Reach and Teach Students More Effectively— Despite Tighter Budgets

By Joel Barbier, Cisco® Internet Business Solutions Group (IBSG)

Educators face a number of challenges, from increased pressure to improve student performance on standardized tests to shrinking state and local budgets. In addition, instructors are leaving their classrooms for better opportunities, and students’ learning skills are tuned more to social media and new technologies than to traditional educational models. These challenges require that institutions transform the way they retain talent—and the way they reach and teach students.

Although they have used recorded videos for many years to introduce new experiences to students, and some have started employing web-based video technologies to save travel costs, most educational institutions do not understand the critical role video can play in scaling resources to improve education quality despite budget constraints. Read More »

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What Technology do College Students Really Want?

September 1, 2011 at 10:29 am PST

 Our PR intern, Rachel Caudillo talks to college students here in Southern California to hear what technology they want most for going back to school with!  Check it out: 

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