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The Science of Persuasion for Greater Collaboration

In my last blog,  A Perfect Collaboration According To The “Esquire Guy”,  I talked about the importance of who we collaborate with and how we collaborate with them.  Collaboration is leveraging sources of expertise to help in a decision making process. In some cases, you’re going to be in need of expertise that will come from a knowledge base or identified people.  In other cases, you’re going to be defined as the expert and your opinion will be counted on during the collaborative process.  Either way, you’re going to need to persuade the people you’re collaborating with.

If you’re heading up or part of a collaborative effort and you require expertise, you’ll need to persuade those experts to give up some of their time and put forth effort to support you in your endeavors.

On the other hand, if you’ve been identified as somebody with expertise there’s a good chance others in the collaborative group will have differing opinions and you’ll need to persuade them toward the validity of your advice.

In this short video “Secrets From the Science of Persuasion” by Robert Cialdini and Steve Martin, six universal principles or shortcuts are discussed.  Let’s take a look at these six principles and Read More »

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How to be more “wild and crazy” in your online world

Comedian Steve Martin got on Twitter two years ago and now has two and half million followers, and enough tweets for a new book called “The Ten, Make that Nine, Habits of Very Organized People, Make that Ten.: The Tweets of Steve Martin.” Steve says people are actually funnier in their tweets than in person and calls it “a new form of comedy.”

How can we all be this creative online …whether it’s 140 words or 400?

Science writer and blogger Jonah Lehrer in another new book “Imagine: How Creativity Works” says to be creative, “Let go!” He says as we get older, we  become too self aware, pay too much attention to details, and hold back.

Certainly, technology can help let out our creative side. We have Pinterest to create virtual scrapbooks and Draw Something to play virtual Pictionary. You draw something on the screen of your mobile phone and your opponent on another phone tries to guess it. It’s the top downloaded free app in the world, and is now owned by Zynga.

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