Happy (late) Cinco de Mayo — or should I say Happy Cisco de Mayo! It was another busy week here at Cisco. Some of our top stories included features on the future of live sports distribution and customer networks. Cisco also announced that it is now delivering containerized data centers! For more information, read below.
There is an argument among TV broadcast networks that streaming live sports on the Internet and on mobile devices cannibalizes their TV ratings. However, the opposite appears to be true. Case in point is the March Madness basketball tournament this spring; the games were shown live on TV and also streamed live online. Interestingly enough, viewership increased in both domains. Perhaps live Internet streaming can happily live side by side with TV viewership, and maybe even enhance it. What are your thoughts?
On May 4, we are planning to talk with Brian Dickinson, our friend and Cisco engineer, from Mt Everest’s Base Camp at 17,500’. You can register for that free WebEx event here. In the meantime, we are following his journey there and back. Late last week, he arrived in Katmandu. All photos are courtesy of Brian Dickinson.
On March 24th, we met Brian Dickinson via WebEx before he left for his Mt Everest climb. In that session, we learned about Brian, his Navy background, his passion for extreme sports Read More »
Cisco EVP and chief globalisation officer Wim Elfrink presented at the Web 2.0 Summit in the Palace Hotel in San Francisco today to discuss four of the major demographic and economic shifts that are underway on a global basis and to outline how Cisco’s vision of a new framework for urban sustainability will entail the creation of a whole new industry. You can watch the 15 minute replay of Wim’s presentation here (introduced by John Battelle of Federated Media).
Iain Thomson of V3.co.uk also met with Wim earlier and discussed the work we are engaged in with the London Olympic Park Legacy Company to create a liveable community that can be sustained beyond the Games themselves, and highly-connected new Smart+Connected Community projects in locations such as Songdo, Korea amongst others.
We’d love to hear your views of how you think the next 30 years of the Internet could develop with these shifts in mind and as the introduction of IPv6 underpins the transition to the ‘Internet of Things’.
That statement isn’t intended only for the Blackhawks and their fans who celebrated their first Stanley Cup win since John F. Kennedy was president. Indeed, the NHL recognizes the 2009 – 2010 season as the best ever on the business side.
The NHL boasts highly engaged fans, who are younger, more affluent and more tech-savvy than fans of the other major sports leagues. Effective use of digital media and new technologies accelerated league growth across the 2009-2010 season by delivering content in real time across multiple platforms.
After a hot Stanley Cup playoff series, BizWiseTV wanted to know what was contributing to the success of the NHL and growth of its fan base. We had the pleasure of sitting down with NHL, COO, John Collins at the 2010 Entry draft. John shared his perspective on how technology helps the NHL grow its global brand.
A little over a year ago, we introduced five new video vignettes, which helped us translate “What Cisco Eos® can do for you” through the lens of different roles in a media company, as well as for the end consumer. In the post New Videos: the Story of the Five Blind Men and an Elephant, I detailed how these videos helped us overcome the challenge of explaining what Eos is and how it can help bring value to media companies, as well as enable an engaging, interactive entertainment experience for fans.
What we discovered about these videos is that they worked. Engagement was high and we received anecdotal responses that these vignettes helped people “get” what Eos was. Presentations and collateral are great—but video can convey a lot in a pretty succinct and compelling way. These vignettes really served as conversation starters.
Since the release of the original video vignettes, the Cisco Media Solutions Group has been busy. In FY10, the team acquired five additional Eos customers who have already built 75+ Eos-powered sites. There were also almost 400 features and enhancements made to the platform within that time frame.
Today, we’re launching a new set of videos with our favorite characters, carrying the story into the new features that our customers are excited about. We also wanted to show that Eos can be used by any number of entertainment related companies. In these new stories, we follow a company that manages a sports site (Ole Ole) and a fan of that site.
Without further ado, I’d like to introduce you to: