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Social Media Can Accelerate the Social Good

Recently, I participated in a conversation with our LinkedIn community on GETideas.org. The crux of the discussion was labels--should there be a universal taxonomy for terms such as Global Education, and would trying to foster global adoption of such terms speed up the transformation of the societal challenges we face today? It got me thinking about all sorts of terms that pop into our language stream. One day you’re talking about the “inequalities of the distribution of wealth and the effects of taxation on global markets;” the next day you’re texting an associate and summing up your thought stream with the word “Occupy”.

In my preparation for a panel discussion called Why enterprise Social Media Loves Social Good?, I poked around online to see if there was any consistency in the meaning for the term “social good”. Almost all the discussions and posts I found connected “social good” directly to its use within the business community. While businesses vary in their approaches to social good, this definition seems to be a common one: “A good or service that benefits the largest number of people in the largest possible way. Some classic examples of social goods are clean air, clean water and literacy; in addition, many economic proponents include access to services such as healthcare in their definition of the social or “common good”. (Source: http://www.investopedia.com/terms/s/social_good.asp) Read More »

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Molly’s World: A Day in the Life of One 12 Year Old in the Slums of Africa

January 24, 2012 at 8:55 am PST

Molly’s World is a series of short videos chronicling the life of Molly, a girl living in the Mathare slum of Nairobi, Kenya. Two episodes have been released on the YouTube channel MollyKenya.

This series is brought you by the United Nations World Food Programme and made possible by an in-kind donation of Flip Video cameras by Cisco Corporate Social Responsibility. Learn more about the Flip Video program in a previous blog post.

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Give a Few Minutes of Time and Help Teachers Without Borders

January 17, 2012 at 7:10 am PST

Taking a few minutes to contribute to Cisco’s Online Support Community has exponential effects on network professionals around the world. These are people who leverage the knowledge found on this and similar online communities to do their jobs better. Tagging is a simple yet critical task that enables online communities of practice to multiply their impact. Take a few minutes out of your day to TAG a discussion, document, video, or blog, and Cisco will donate $1 to Teachers Without Borders. Read More »

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Effective Social Entrepreneurs Use Technology to Multiply Their Impact

January 3, 2012 at 1:03 pm PST

Forbes Magazine is famous for its lists — think “The World’s Most Powerful Celebrities” or “America’s Best Small Companies.”

Recently, the magazine issued a new list that is particularly relevant to Cisco’s Corporate Social Responsibility (CSR) efforts: “The Impact 30,” a list of the world’s top social entrepreneurs.

Forbes defines a social entrepreneur as “a person who uses business to solve social issues.” Here in Cisco CSR, we encounter social entrepreneurs every day. In fact, a few people on the Impact 30 list work for educational organizations we’ve partnered with over the years. Read More »

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Networked Santa Visits Hospitalized Children

December 23, 2011 at 7:19 am PST

Noah Kiser is six months into leukemia treatment at Dell Children’s Medical Center in Austin, Texas. Although Christmas is days away, he must remain hospitalized for the time of year when he loves “seeing other people jump for joy.”

But thanks to Cisco networking technology and some very tech-savvy elves, Noah was able to visit Santa this year without leaving the hospital.

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