After two days of action packed and informative sessions, today was the final day of the Ragan Social Media summit at Cisco. We had a great lineup of speakers, including a special closing keynote from Brian Solis. Before I share a quick recap of this exciting day, let’s take a look at some of the trending topics during today’s sessions from our @CiscoSocial twitter handle.
We had a total of five presentations today divided into two tracks — Internal and External Communications. Stephanie Marx (@steffymarx), and Marie Gassee kicked off the morning session with an engaging presentation on social media monitoring and engagement. The Engagement Flow Model shared during this presentation provided a succinct and organized way to respond to your social media audience.
Today was the first day of our Pre-conference Social Media Summit hosted here at Cisco headquarters in San Jose, CA. The day was packed full with interactive and engaging sessions. The attendees at the conference were full of energy, asked lots of great questions and shared excellent best practices.
Thanks to one of today’s speakers, Pete Codella (@codella), we were able to generate this word cloud which contains top keywords tweeted from our @CiscoSocial twitter handle. The larger the font size, the more often the word was used. Try it out by visiting http://wordle.net.
Here are some of the highlights from today’s workshops:
It was all about Video in the workshop lead by Deanna Govoni, Social Media Manager at Cisco Systems (@deanna24) and Alex Romano, Social Media Specialist (@Arom1000). Deanna and Alex shared how Cisco uses video to communicate externally to customers and internally to employees. They shared tips on how to easily produce video (with minimal equipment) and how to use video to tell a story. Here are the top tips presented:
Tomorrow we open Cisco’s 2nd annual Social Media Summit! We are excited to have a packed house and are looking forward to learning and connecting with all of you! Alex Romano and I are kicking off tomorrow’s Video session and we thought we’d give you some quick and easy video interview tips prior to the kickoff… via video of course!
Got any other good video tips to share? Leave a comment below!
Don’t forget to tweet during the event! The hashtag is #ragancisco
I am looking forward to the second Social Media Summit, not just as a host but as a practitioner. I’m looking forward to meeting new people and connecting with old friends. I’m excited to be partnering with Ragan Communications again this year on 3 days of learning, fun and sharing.
If you’re like me and want to stay on top of social media best practices, then get your fix on May 4 -6 on how to engage employees, build strong customer relationships and create brand buzz online. You can start the conversation now by letting us know which sessions you’re looking forward to most and why. Just remember to use the #ragancisco hash tag on Twitter. Even better, show your support for our presenters by checking in to our Cisco Mobile Application for a chance to win some really cool prizes:
a 1-hour complementary Cisco TelePresence session between you and a friend in 2 qualifying locations,
2 Cisco ūmi Home TelePresence units, one for you and one for a friend, with a 1-year service subscription each
If you are looking for social media conversations beyond the sessions, mingle with your fellow practitioners at the Twitter lounge at the event sponsored by Definition 6 and join us on Thursday (05/05/11) evening for a networking reception.