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How Worldwide Growth of Telecom Services Creates Opportunities

It’s been over three months since we started our guest columnist series around the VNI Service Adoption research.  This research forecasts the end user adoption rate for 20+ telecommunication services such as SMS, mobile banking, online gaming, location-based services, and various types of video conferencing.

Our goal is to explore how the use of technology, and specifically telecom services, impact people’s lives and communities worldwide. Technology is an enabler, the cool gadgets and networks and shiny objects are not necessarily meaningful on their own. It takes intelligence and creativity of many people to bring it to fruition and provide a context which empowers individuals to dream of achieving bigger outcomes.

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My BFF Router

The other day I took my one year old son on his first train ride. I knew that he would enjoy the short trip (just a couple of stops and back) and I wanted him to get the feeling of riding a train. While on the train I noticed a teenager text messaging on a phone.

I smiled to myself, thinking that here’s a teenager holding a Smartphone in hand on a train with a modern Wi-Fi enabled network with 3G coverage, and yet she’s still communicating via a 30 year old technology.

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Social Media Spotlight: Choosing a Video Hosting Service

August 18, 2011 at 11:25 am PST

Now that you’ve unleashed your inner producer and have become a pro at setting up and editing videos, the next step is to share them with your audience.

But with so many video hosting services out there, it can be overwhelming deciding which one to use. Fret not, we did the research for you so you can simply pick the site that best fits your needs.

Here’s a list of the top video hosting services available along with their capabilities, restrictions, and other useful information. Read More »

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Social Media Spotlight: Video Editing Tutorial

July 26, 2011 at 11:55 am PST

As we heard at Cisco Live 2011, Cisco Chairman and CEO John Chambers predicted that by 2014, video will account for 91% of internet traffic and will be the leading way we communicate.

And partners know of the importance of using video in their marketing strategies to give their messages an extra boost. We received great feedback on our Social Media Spotlight: Top 10 Tips for Setting Up the Perfect Video blog post and we know you’re ready for more tips!

Well, our video expert Andrew Phillips, is back to share a tutorial on how to get your video ready for primetime.

Watch this video as Andrew shares step-by-step instructions on how to edit your video clips in iMovie (standard video editing software on Macs), add transitions, title screens, music, and more! He also shares some general video editing that can apply to any video project.

Let’s get started:

Become a Video Editing Pro by following Andrew’s iMovie Tutorial. Read More »

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Social Media Spotlight: Top 10 Tips for Setting Up the Perfect Video




So, we’ve covered how to get started in social media. We’ve offered you blogging tips and a video walking you through how to craft a great blog entry. Now it’s time to help you put together polished, professional videos that you can feature prominently on your website to help amplify your company’s message and entice customers.

Our expert on this topic is Andrew Phillips, co-anchor of our Partner Update newscasts and our Cisco Channels go-to video guy. Andrew knows his way backward and forward in Final Cut Pro. And, he’s staged and filmed countless videos that we feature here on the Cisco Channels blog and elsewhere.

According to Andrew, nothing can ruin a video more than poor setup. If you invest some time and thought in lighting, staging, and audio, your video will come out so much better than if you just shoot in front of a window without regard to your light source, or if you film outside with loud cars driving by that drown out your audio.

Want to put Andrew’s tricks to use in your videos? Here are his Top 10 Tips for Setting Up the Perfect Video. Read More »

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