By Lisa Garza, Cisco Service Provider Marketing, Mobility Solutions
In the blink of an eye, a Hotspot 2.0 industry milestone was achieved last week. Cisco joined with China Mobile and 15 other operators to provide a Next Generation Hotspot (NGH) Experience to over 400 attendees at the WBA Wi-Fi Global Congress in Beijing.
The NGH Experience included: Read More »
Tags: Beijing, mobility, next generation hotspot, Service Provider, small cell
I recently had the honor to speak at the Small Cells Forum in Dubai. One thing is certain: Wi-Fi and small cells are certainly important throughout the Middle East and Northern Africa. Operators from throughout the region came together to learn how they could deploy small cells to meet their growing customer demands and improve their own bottom-line in the process.
I took away six key messages from the conference on the future of mobility in the Middle East:
- Small Cells Are the Next Big Thing: Operators from large countries like Saudi Arabia to smaller countries like Qatar all wanted to learn how they could use small cells to help them cope with the huge traffic that they are experiencing on their mobile networks and to improve mobile coverage, especially indoors and in heavily congested areas.
- Small Cells Are Not an Add-On: SPs realize that future of mobile networks lies in a heterogeneous network (“HetNet”) world where licensed and unlicensed mobile networks coexist and complement each other. With their unique strengths, Wi-Fi and licensed small cells are quickly becoming important components of an integrated access portfolio complementing the macro mobile access network.
- A New Read More »
Tags: MENA, mobility, Service Provider, small cell
By Lisa Garza, Service Provider Mobility Marketing Manger
The annual Small Cells event for Middle East and North Africa (MENA) took place this week. It featured regional innovators like Saudi Telecom, Etisalat, Zain and du, in addition to the global small cell pioneers like AT&T and SoftBank. Here’s what we took from the event
1. Mobile data growth and reducing cost-per-bit is a global challenge
The Cisco Visual Networking Index (VNI) shows that mobile IP traffic in MENA region is set to grow 10x over the next four years. Revenues are not set to grow at anything like this pace. Service providers are responding to the capacity challenge by augmenting macro networks, by adding new spectrum and by introducing more efficient cellular technologies like LTE. But these steps alone will not povide all of the capacity required, and some, like LTE introduction, will accelerate data usage by encouraging video consumption. The big capacity gains come from reusing cellular spectrum and by offloading to Wi-Fi – that’s what small cells are all about, and they’re a hot topic because the capacity they add comes at a fraction of the cost-per-bit of traditional radio technologies.
2. Small cells are becoming central to network transformation strategies
These small cells conferences are a barometer of service provider, analyst and vendor thinking. This year, Read More »
Tags: MENA, mobility, Service Provider, small cell, wi-fi, wifi
Service providers (SPs) have been wracked by wave after wave of disruption, creating new winners and losers on every front. Traditional carriers continue to look for ways to make up for lost voice revenues; over-the-top (OTT) players have redefined the ways video is delivered and consumed; exponential growth in mobile data traffic devours network capacity without creating comparable revenue; and new cloud services are transforming IT consumption and challenging old operating models. The industry is changing with whiplash speed—leaving service providers scrambling to get ahead of the next wave.
For years, the Cisco Internet Business Solutions Group has engaged with global and regional service providers to help them navigate and seize the opportunities afforded by industry disruptions. Now, as part of Cisco Consulting Services (CCS), we have identified key industry areas where SPs have transformative opportunities for new services, operations, and business models.
Five Areas of Opportunity for SP Growth and Transformation
Based on Cisco’s own market sensing of trends, tracking of customer behaviors and industry inflection points, and strategy engagements with leading SPs around the world, Cisco Consulting Services has developed unique expertise to help SPs address their challenges and capitalize on opportunities. We are specifically focused on transformative engagements with SPs in five key areas—helping them identify and address the strategic questions they need to answer to be successful: Read More »
Tags: business model strategy, Cisco, cloud, Consulting Services, mobile data, monetization, next-generation video, ott, Service Provider, small cell, small-to-medium business, smb, SP, wi-fi
The Small Cell Industry has gathered in London again – last week for the Small Cells World Summit, and this week for the Wireless Broadband Alliance Wi-Fi Global Congress. The explosive growth of these two events over the past few years is a testament to the vital role that both licensed and unlicensed small cells are playing in Next Generation Mobile networks.
Cisco has been deploying carrier-grade Wi-Fi networks for many years, and we are in fact in our 4th generation of outdoor product. We define carrier-grade as a controlled Wi-Fi network that is secure, robust, and scalable. But increasingly we’ve heard a new requirement from our customers: make it invisible. Read More »
Tags: aironet 1530, BT, Service Provider, small cell, wi-fi, wifi