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People Plus Technology Equals Superior Customer Service

There’s a great ad out right now for an online insurance company. The tagline is “Technology when you want it, people when you don’t.” I like this tagline, because it captures the conundrum most folks face when they need customer service: people or technology? This company’s answer is: both.

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Top 5 Questions to Ask Before Outsourcing Your Technology

Small businesses can’t be an expert in everything; sometimes you need to call in a service provider

I like to think of myself as a handy man, considering I can change a tire, paint a room, install towel rods, and even wire my speaker system. But I do recognize my limitations. I don’t trust myself to knock down walls or deal with plumbing, for example. Even if I could do it, where would I find the time? So, I swallow my pride and call a professional for the toughest tasks. And when my car or house ends up looking new again, I have the peace of mind to know it was done right, along with the satisfaction that I was able to spend my time doing more important things.

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Go Wireless or Go Home

Prior to Cisco, I worked for mostly small businesses. This has given me pretty good insight into how small business decisions are made. As there are so few layers of management, often times the same person that weighs the pros and cons of free soda for employees is also deciding whether to make a major technology purchase. More than anything right now, I’d say that one of the most important decisions a small businessperson can make is whether to  “go wireless or go home.”

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Is Cloud Computing Right for Your Small Business?

I recently read an article titled “Five Ways Early Adopters Have Been Screwed.”  It reminded me of my friends who spent twice as much money and time on their iPhone than I did because they bought theirs the minute they hit the stores. Although I had a good laugh at their expense, I remembered the jealousy I experienced when they had a gadget that I coveted.

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Keep your customers coming back through wireless guest networks

I love the smell of car grease in the morning. It smells like productivity.

Back in the day, when it was time for a check-up for my car, I didn’t know what I dreaded more, worrying about how much my visit would cost or what potential work issue would grow in size while I was out. For these reasons, I generally put off car appointments.

When I finally did go in, I’d notify my co-workers that I’d be offline for an indefinite period while I got my “gasket boot thingy” rotated. I then made sure I packed a few good Sudoku puzzles and the newspaper. Call me crazy, but this just didn’t feel like the best use of my time.
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