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Cisco Marketing Velocity 2015: Final Thoughts from Sherri Liebo

MVPS

Wow, what a blast it was to spend last week in Montreal, Canada. With Marketing Velocity and Partner Summit running in conjunction this year, it was definitely a packed agenda. We covered a lot of ground from Monday to Thursday and I want to be sure you haven’t missed anything.

This week is all about catching our breath after a whirlwind week and giving you a proper recap of both events. I’ll be wrapping up everything in my Weekly Rewind blog on Friday. Today however, let’s look back at what Sherri Liebo (@sherriliebo) had to say about Marketing Velocity 2015, including how marketers can “Be Bold” with Cisco and what her key takeaways were for the event.

Sitting down to speak with Sherri is always a treat, and hearing her thoughts on this year’s Marketing Velocity was great. It was especially nice to see how excited Sherri was for the marketing professionals at Velocity to have the opportunity to attend Cisco Partner Summit throughout the remainder of the week. Read More »

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Social Leadership

Who says executives don’t use social media?

Here are some excellent examples of Cisco executives celebrating our Partners at Cisco Partner Summit 2015 #CiscoPS15.

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Cisco Partner Weekly Rewind – April 10, 2015

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

We are just a tad more than two weeks away from Cisco Marketing Velocity 2015 and Cisco Partner Summit 2015. With that in mind, this week on the Partner Blog was all about the upcoming events.

Sherri Liebo gave us a preview of Marketing Velocity on Tuesday. She gave us all a quick look at what to expect in Montreal on Monday, April 27, including a peek at the agenda. Take a look at Sherri’s blog and see just why she’s so excited that Marketing Velocity is being held in conjunction with Partner Summit this year.

Bruce Klein stopped by yesterday to post his preview of Partner Summit and to talk a bit about the progress Cisco has made with the Cisco Partner Ecosystem.

He’s not the only one talking about Cisco and its partners this week either. Zeus Kerravala of ZK Research posted his own blog this week called How Cisco keeps channel partners out in front of market trends where he talks about how Cisco has created such loyalty amongst its partners.

Both are great reads and will give you a sense of just what to expect at Cisco Partner Summit 2015. Let us know what you think in the comments section!

Exploring Virtual Partner Summit

I posted a blog early in the week about Cisco Virtual Partner Summit (VPS). VPS is the perfect way to keep up with what’s going on throughout the week in Montreal, even if you are not physically there. My VPS preview blog provides screenshots and a quick walkthrough of what you can do in VPS, and what you can expect to see.

VPS is a valuable tool that you should take advantage of if you’re not going to be in Canada for the events. Take a look and let me know what you think. Read More »

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Cisco Partner Weekly Rewind – March 13, 2015

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

Sherri Liebo provided an update on how Cisco has marketed the Cisco Partner Ecosystem since its launch last March at Cisco Partner Summit. It’s a great look at how far the we’ve come with the Cisco Partner Ecosystem and how Cisco will continue to work to grow it.

There will be more to come in April during Cisco Partner Summit 2015 and at Cisco Marketing Velocity 2015, but be sure to read Sherri’s blog and let us know what you think about the strides Cisco made since last year.

Cloud Innovation

The power of the Cisco Partner Ecosystem is on full display in Edison Peres’ blog this week on how and ecosystem makes cloud innovation possible. Tying back to this week’s announcement of new Intercloud partners, Edison’s blog post shows just how the Cisco Partner Ecosystem powers the cloud. Check it out and let us know what you think! Read More »

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Cisco Partner Ecosystem Marketing Update

Remember back in November, when I talked about the Cisco Partner Ecosystem in the Midmarket? Between that blog and a closer look at the Cisco Partner Plus Program a month later, I took a bit of your time to discuss how the Cisco Partner Ecosystem had grown to include so many partners and opportunities in the Midmarket. It was just one example of how the Cisco Partner Ecosystem has grown since it was introduced at Cisco Partner Summit 2014 in Las Vegas.

As we draw ever closer to both Cisco Partner Summit and Cisco Marketing Velocity this year, I wanted to touch base with you briefly to take one more look at how we have marketed and grown since Partner Summit 2014.

Cisco Partner Ecosystem Launch

When Bruce Klein introduced the Cisco Partner Ecosystem at Cisco Partner Summit 2014, he touted its designed intention of attracting more independent software vendors (ISVs), which it has absolutely done. Bruce also pointed out that the Cisco Solution Partner Program was a core piece of the Cisco Partner Ecosystem that would give solution partners more visibility, enable channel partners to deliver business outcomes, and connect solution partners with channel partners. Read More »

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