First we rolled out the MSE tech blog series to give our customers an in depth look at the various features of the location-based technology behind Cisco’s Mobility Services Engine (MSE) and Connected Mobile Experiences (CMX) solution. Now, we’re kicking off a CMX Techtorial video series to provide a visual and helpful walkthrough of how to maneuver and get started with CMX and location-based services.
First up, we have the charismatic Darryl Sladden, Technical Marketing Manager for CMX, taking us through CMX 7.6 Analytics. In this quick video, Darryl will cover:
What is CMX 7.6 Analytics?
What is the analytics dashboard?
How do I visualize dwell time, heat maps, device density?
What kinds of reports can you get with CMX 7.6 Analytics?
Technische Universität Darmstadt, usually known as TU Darmstadt is a research university based in Germany. It was founded in 1877 and over the last 137 years has grown to be among the largest and most prestigious public universities in Germany serving over 25,000 students per year. It is the alma-mater to many world-wide leaders from Nobel prize winners, a CEO of a fortune 500 company, a president of a country and multiple World Robocup champions.
No wonder, they have a reference from Albert Einstein!
In 2009 TU Darmstadt embraced BYOD with the 5508 Series Controller managing the 1140 802.11n Access Points. Recently we talked to Thomas Vogel, the Head of Network Group and Andreas Liebe, the Network Services Manager who have over 15 years of experience managing WLAN environments. In this blog, we will describe some of the details of WLAN deployments using the 3850 Series Switch and the 5760 Series Wireless LAN Controller to address the new requirements in the school environment. Read More »
A recent TripAdvisor survey found that over 40% of travelers use their smart phones to plan a trip and over 46% use their smart phones to enhance their trip while traveling.
No longer is it just an idea or an aspiration for the hospitality industry to use innovative methods to engage with their guests, for example Marriott Hotels, just this year, announced the addition of mobile checkout to its industry-leading Marriott Mobile app for smartphones. Clearly mobile check-out is just the latest innovation from the brand as a new service designed for today’s connected travelers. Read More »
I must be in the right business. I’m a pretty easy-going guy, but one thing that gets me worked up is inefficiency. Lines at the store, info I need to enter again and again online, meetings that exist just to schedule another meeting…arrrgh. That’s why I am so excited by the direction coming from Cisco’s Collaboration Technology Group. Simplifying work experiences. Removing clutter from the desk. Reinventing how we innovate and engage across corporate and physical office boundaries. That’s just what the DX80 desktop collaboration device, announced here at Cisco Live, is designed to do. Give me a DX80 bumper sticker, and I’ll put it on the back of my rental car right now (Sorry, Hertz).
I am not alone in my love of efficiency. In this age of “Pace of Change2,” the top of mind for every business leader is how to get more done faster. According to a recent CIO Insights Study, innovation, efficiency, and cost reduction are CIOs’ top business priorities, in that order (Cisco Strategic Marketing Organization, Nov. 2013). Collaboration holds the promise of greatly increasing productivity for organizations of all sizes, in every industry.
Technology-enhanced collaboration is more than a technical architecture or product. What do you think would happen if you put a DX80 on every worker’s desktop at your company? Without network optimization, training, and adoption services, there might not be much change in productivity. And how would you measure success? Putting devices on a desk and making sure they are functional is not an effective measure of success. Are they being used? Is video being turned on every time? Is it changing the way people work? You need to measure whether use of the devices is resulting in the benefits you expected to see. And you’ll want to adjust your strategy and support structure based on what you’ve learned. Read More »
This is part of a series of how location services is a core part of the mobile evolution in various industries. In a previous post I looked at the growth of mobile location, data and context based advertising, and there is no doubt from the evidence that this market space is already big, and predicted to grow exponentially over the next 4 or 5 years.
While this is very interesting at a macro level, for most of us what does that really mean, what can it be used for, how can we get some value or benefits from it….
Let’s look at this from the point of view of various industries, both looking at the uses of the consumer and of the business in a practical manner.
Today we look at the Retail Industry, and ask a few questions to understand the landscape.
How are consumers habits changing
What are retailers doing about this
What can we expect to see in the coming year(s)?
How are consumer habits changing?
We already know that today over two-thirds of all U.S. consumers have a smartphone (expected to be >90% in about 3 years) and the capabilities that this brings is changing the face of retail business as we know it. Specifically looking at mobile retail and advertising the patterns are undeniable, we as mobile retail consumers are doing things differently and happy to engage and be engaged in new ways.
◦ Remember the coupon cutting days…well mobile coupons are starting to become the norm…recent research among mobile users shows significant numbers redeemed mobile coupons… 41% at grocery stores, 41% at department stores, and 39% @ clothing stores (source: Business Insider 2014) Read More »