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How Can Connected Mobile Experiences Help You?

You saw the double-announcement Thursday--Not only is MGM betting big on Cisco to transform the guest experience, but we at Cisco are taking the missive of helping our customers create connected mobile experiences to the next level with Web engagement.

At this point you’re probably thinking: How exactly does this apply to me?

Good thing we have three industry-specific webinars for your convenience.

Choose the industry that applies to you and take 30 minutes to see how Cisco Connected Mobile Experiences can help YOU engage your passengers, customers, guests, and more to boost revenue and build loyalties like never before.

Intrigued? Check us out at http://www.cisco.com/go/cmx or visit the announcement of the new web engagement platform to see how we can help you transform your business engagement model.

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Next Phase of Transforming the Mobile Experience

Like a lot of us in IT, I’m into electronics. I enjoy visiting stores to get the actual hands-on experience of the product – but I admit I rarely buy on the spot. Why? I want to make sure I know what I’m buying, and frankly, that I’m getting the best deal. I either have to do research beforehand – read reviews, check prices, and clip coupons -- or search on my mobile device while I’m in the store. Depending on the results, I could either be heading to another store or heading home to make the purchase online.

This week, Cisco introduced a new way to transform that in-venue experience through Connected Mobile Experiences Web engagement. This enables organizations to communicate with opt-in mobile users – shoppers, guests, visitors -- through their mobile browser, right there in the venue.

Location-aware menus, banners, and icons as well as content-aware search enable organizations to provide venue-specific information – such as nearby dining or amenities -- as well as any information the user may find valuable based on their context: where they are, how long they are there, whether they are a new or repeat visitor, or even what sites they are visiting. This customized communication can dynamically change when the user’s context changes.

Imagine merging the online with the brick and mortar shopping experience – if I’m standing in a particular area looking at a product, the location-aware menu can provide me a link to user reviews of that particular product. And if I’m searching online for the best price, imagine the store issuing a web notification for a price match minus 5% -- I’m sold! Read More »

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MGM Resorts International Bets on Cisco; Double Downs on Wi-Fi Connectivity

Planning your summer travel and vacation destinations? Where are you headed and what kind of resort experience will you consider ideal? At this year’s Interop Conference in Las Vegas, the Cisco Enterprise Networking Group unveiled its new marquee customer – MGM Resorts International – who has upped the wireless ante to ensure its visitors have access to the information they need, literally at their fingertips.

At MGM Resorts, they continue to push the boundaries of creativity and innovation to deliver the best possible experience for their guests. John Bollen, MGM Resort’s Senior Vice President and Chief Digital Officer, is always looking for ways to take what they do and make it even better. Read More »

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How Cisco IT Manages UC and Video Services

Cisco IT is transforming itself to deliver IT As A Service (ITAAS), and this is changing the way we deliver all IT services internally, including our unified communications (UC) and video services. For the business, we offer transparent IT cost information and (over time) cost reduction, as well as the ability to re-use service components for faster delivery of new services. For our employees, we are making the processes for ordering and provisioning IT services fast, automated, simple, and consistent. This goal is particularly important for our UC and video services, which provide essential voice and video communications tools for our employees.  Read More »

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Cisco ASA Service Module (SM) receives USGv6 Certification!

October 9, 2012 at 1:48 pm PST

The Global Certification Team (GCT) is pleased to announce the Cisco Adaptive Security Appliance Services Module (ASA SM) blade for 6500 series & 7600 series on software version 9.0.(0)16 or later has received USGv6 Certification from University of New Hampshire – Interoperability Laboratory. The UNH-IOL uses this collaborative testing model to distribute the cost of performing trusted, third-party testing and validation. USGv6 testing covers 27 categories of USGv6 NPD tests. You can find the listing for Conformance testing v1.2 (12424) at the UNH Interoperability Lab. For more information, visit the Lab at  https://www.iol.unh.edu/services/testing/ipv6/usgv6tested.php and Cisco.com GCT Security.

Get up to the minute updates on Cisco product certifications from the official GCT twitter, @CiscoCertTeam!

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