Service Provider
Mobile Monetization Takes a Step Forward
3 min read
By Brian Walsh, Service Provider Mobility Senior Marketing Manager Among the discussions we had with global Mobile Service Providers in Barcelona at MWC 2014, here’s something that was certainly NOT breaking news: in the face of relentless growth of mobile data usage (see Cisco VNI), a top imperative expressed was to drive profitability by monetizing […]
Demystifying Multi-layer Convergence and SDN at OFC/NFOEC 2014
2 min read
By Leonard Luna, Senior Marketing Manager, Cisco Service Provider Solutions If it’s Spring, then it is time for OFC/NFOEC – the world’s leading event for advancing optical solutions (March 9-13). Cisco will, once again, have a strong presence, including our largest booth ever (booth 4359), at this year’s event being held at the Moscone Center […]
Cisco CMX Analytics & Insights @ #MWC14
2 min read
Today MWC 2014 came to a close in Barcelona having been another resoundingly successful event. Mobile operators and Service Providers have displayed...
Cisco and the Evolution of the Service Provider Network
3 min read
On February 18, Cisco announced the evolution of service provider (SP) networks. It is probably a good idea to step back, just a little, and explain how Cisco sees the challenges ahead and how we intend to continue to provide our mobile service provider customers with the strongest portfolio of solutions in the industry. That’s […]
Cisco CMX & Monetization @ MWC 2014
2 min read
Mobile World Congress 2014 continues this week in Barcelona with record attendances. Many SP's are exploring new ways to monetize...
CMX, Analytics and Intelligence @ MWC 2014
2 min read
Mobile World Congress 2014 is underway at Fira Gran Via in Barcelona, Spain. As well as providing the WiFi network to...
Small Cell Industry Firsts with Multimode and Small Cell SON
2 min read
In June, I described how Cisco was closing the small cell loop with the rapid integration of both the Ubiquisys and Intucell teams into the Cisco family. Today I’m pleased to make three announcements that demonstrate the concrete results of all these bright minds coming together: Cisco has added LTE capability to our Universal Small […]
Cisco Evolved Services Platform: OPEN for business
2 min read
In the announcement of the Cisco Evolved Services Platform last week, we not only highlighted our initial service offers in mobility and video and the business benefits it enables, but also that it was open, extensible and elastic. Openness is critical for providers by nature of the fact that their networks – often global in […]
Humanizing Cisco’s Recent Network Convergence System
4 min read
Trying to tell a story with a very technical product is challenging for many B2B brands. Many struggle to get their message across in a succinct and efficient way, but most of all, many of these brands struggle with creativity. Creativity is an essential component of effective marketing, and creativity was definitely the route Cisco took. […]
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