After the already well-established distribution, contribution and file-based IP workflows, the next step towards an IP based infrastructure is live production. Broadcast facilities are now at the beginning of this long-term transition journey for the live production market.
Many of those involved in the industry developing traditional broadcast production networks may still have limited experience with the new technologies, protocols and standards that enable the convergence between broadcast and IP. Such a transition will take time to occur due to the current investment in the existing live production related technology and workflows.
The European Broadcasting Union (EBU) are hosting on their International Broadcasting Convention (IBC) 2014 booth (10.F20), an All IP Live Production demonstration provided by Cisco, the British Broadcasting Corporation (BBC), and Tektronix emphasising on how multi-vendor live production architectures are today feasible, practical and easy to use by existing staff.
The demonstration highlights how a low latency Cisco Nexus 3548 based network enables the BBC R&D developed Stagebox devices to deliver video, audio, tally and remote camera control over IP between a studio and a production gallery (production control room).
Leveraging the built-in Read More »
Tags: ibc 2014, ip, live production, professional media network, Service Provider, television, tv, video
Imagine standing in front of a crowd constituting a random cross-sample of the world population. You want to convey a single message that everyone can understand – but will your audience understand your language? Some might, but certainly not all. Some would pick up your message right away, others would have no idea what you wanted. And would you understand them? What if they had urgent information to transmit? What if they needed help but didn’t know how to convey their needs to you? Read More »
Tags: Cisco, cloud, Service Provider, video control suite, video endpoints, videoscape
Operators like to provide their subscribers plenty of services. It’s how they win loyalty and differentiate themselves from the competition. They want to offer HD channels and Video on Demand (VOD), they want to optimize delivery by means of Switched Digital Video (SDV) and Adaptive Bitrate (ABR), and of course they want to ensure that all these video services are available on a wide range of devices.
Here’s the problem: each of these services has evolved and rolled out piecemeal over the years. Not only does each service require its own Session and Resource Management (SRM) tool to manage it, but each service is also processed differently per device, thanks to device manufacturers sticking with proprietary protocols. In short, siloed SRMs make scalability unwieldy, driving up Total Cost of Ownership (TCO) and sowing Quality of Service chaos when traffic surges hit. Picture a traffic light out at a busy intersection at rush hour with no policeman to direct traffic: Read More »
Tags: Cisco, cloud, Service Provider, total cost of ownership, Video On Demand, videoscape
In this continuing series about Mobile Services Monetization, let’s look at so-called Multi-Device Data Plans. Spurred by the adoption of the Apple iPad and Android tablets, many operators have introduced mobile data plans that encourage users to connect these devices to 3G and LTE networks, rather then relying solely on Wi-Fi. These Multi-Device Data plans offer subscribers the ability to have a single contract that allows use of more than one device against a single monthly data usage quota. This provides users convenience, value, and incentives to buy cellular-enabled tablets and other “secondary devices”. Further, these Multi-Device Data Plan have driven higher data use and pushed users to increase to higher-tiered data quotas, according to some operators.
Trying to stand out among U.S. operators, T-Mobile recently announced that for a fee of $10/month, it will allow subscribers to add a tablet to an existing smartphone subscription *and* get a tablet data quota equal to the quota they have signed up for with their smartphone. So for only $10, this Read More »
Tags: ASR 5000, asr 5500, data plan, LTE, mobility, multi-device, multi-device data plan, prime analytics, quatum policy suite, Service Provider
In an increasingly digital, mobile and connected world, organizations need new ways to maintain real-time contact with their employees, customers and partners. And mobile cloud will be a major force enabling these ubiquitous connections and reshaping the business landscape. The first post in this series, by Padmasree Warrior, explores how the convergence of mobility and cloud will deliver unprecedented transformation for all organizations. In the second post, Sujai Hajela answers the question, “What exactly is mobile cloud?” In this post, Joe Cozzolino looks at what mobile cloud means for service providers and enterprises.
Be sure to listen to a new Future of Mobility podcast featuring Cisco’s Joe Cozzolino and Sujai Hajela about the power of mobile cloud. Download or listen via iTunes.
The value of mobile cloud is embodied in our 21st century nomadic, hyper-mobile lives. We no longer think in terms of boundaries – between home and office, between laptop, smart phone and an ever-expanding array of devices. We have no patience for latency. Our offices are wherever we are at the moment we need to connect with a colleague or customer, and the device we use is whatever is at hand. Making that happen is no mean feat for mobile service providers.
Imagine having the power of your office in the palm of your hand no matter where you are. Your business applications, your files, directories and chat logs. Everything when you need it, where you need it. It won’t matter what device you’re using or what type of network you’re on. You will move seamlessly from 3G to 4G to WiFi.
So there you are at the airport, waiting for your flight and you get a call from an important customer. She wants to review the past month’s reports with you, share a file and bring in some colleagues via TelePresence. It has to be now, it has to be secure – and you have to board your plane.
Read More »
Tags: Cisco, cisco intercloud, CiscoCloud, cloud, Cloud Computing, future of mobility, Joseph Cozzolino, mobile, mobile cloud, mobility, Service Provider