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Improving Customer Service Benefits Makeup Company’s Bottom Line

Kroma Makeup serves customers better with unified communications.

The second company we’re highlighting during Small Business Week is Kroma Makeup, which manufactures and distributes a line of wholesale and retail makeup products. In addition to five retail locations and 3,000 retail customers, the company also provides its products to plastic surgeons, dermatologists, and medical spas, so providing an excellent service experience was key to retaining its clients. But the company was losing sales because employees were missing important calls.

To improve customer care, Kroma Makeup turned to Cisco Smart Business Communications System (SBCS) to integrate its phone, email, and fax. Now not only do employees get their calls, but with Cisco Unity Express they can also get voicemail messages delivered to their email.

With Cisco unified communications solutions, Kroma Makeup succeeded in providing customers with improved personalized service as well as increasing employee productivity and reducing company expenses.

Learn more by watching the video!

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