Cisco Blogs


Cisco Blog > Partner

Partner Update Uncovers the Top Cisco News and Gets a Tattoo

August 23, 2011 at 8:00 am PST

Happy summer, everyone! The sun’s shining, it’s a new fiscal year, and, Andrew’s back from his honeymoon in Hawaii. Now we’re gearing back up to bring you all the partner news and info you may have missed over the last couple of weeks.

In this episode of Partner Update, we cover amazing incentives and profitability programs for partners, discuss an upcoming broadcast to help you learn more about how to deliver architecture-based solutions and maximize ROI for your customers, a new way to calculate customers’ Borderless Networks ROI, Amazon Consulting’s recommendations for solution providers, and two new Social Media Spotlight posts to help you learn the ins and outs of video editing and promotion. We also get to check out Andrew’s new Hawaiian-inspired tattoo.

Sit back, tune in, and watch the latest episode of Partner Update for all of your Cisco news (in less than five minutes.)

Keep reading for links and additional details on the news we covered this time and time stamps so you know where to find each item.
Read More »

Tags: , , , , , , , , , , , , ,

Help Customers Embrace Change with New Borderless Networks ROI Benefits Calculator

August 5, 2011 at 9:24 am PST

Your customers want all the benefits that borderless networks have to offer; things like working from home, VPN access anywhere, and secure network access via any device. But how do you best walk customers through the costs, benefits, IT staff requirements, ROI, and the dizzying array of considerations around a sizable IT upgrade?

With a series of questions, scenarios, and analysis, the new Borderless Networks ROI Benefits Calculator is a free tool that helps partners analyze customers’ IT costs and needs—whether it’s a future network deployment or a post-deployment ROI analysis.

By plugging data into the calculator, you receive a tangible list of benefits that a customer would see from upgrading their infrastructure (like reductions in help desk costs, increases in end user productivity, or energy savings).

Cisco tapped independent technology and market research company Forrester Research to create the calculator. Forrester gathered data from its research on Cisco Borderless Networks and the market in general, interviewed Cisco marketing and sales personnel, spoke with organizations offering solutions, and conducted a survey of 121 IT network execs.

How do I get access to the calculator?

Read More »

Tags: , , , , , , , , , ,

Mobile Service Provider Growth Priorities

As the Mobility industry converges upon Mobile World Congress in Barcelona this week, I wanted to talk to you about subjects we will all be talking about at MWC – monetization, optimization, and the video experience.

There’s been considerable speculation about the demands that are placed on today’s mobile infrastructure and how rocketing traffic volumes will impact the network operator’s business model.

We decided to explore service provider’s expectations for the ongoing development of the mobile Internet. More specifically, their thoughts on monetization and network optimization, especially around bandwidth-intensive applications, like mobile video.

So we commissioned a market research study that was recently performed by Heavy Reading.  Based on interviews with over 50  mobile operators from around the world (the interview subjects did not know that this was a Cisco-sponsored survey), here is a summary of what they told us (full report embedded at the end of this post):

Charting a Profitable Growth Strategy

  • Growing an active, paying, mass market mobile broadband subscriber base is seen as a pre-condition for more sophisticated monetization strategies.
  • Operators view “Tiered Services” as the most attractive monetization use case. This is especially the case in HSPA+ and LTE networks which now have enough capacity that operators can start segmenting their service offerings.
  • Other use cases that operators can use to drive data penetration and usage were also favorable viewed, e.g., group data plans and session/day pass or other time-based charging services.
  • Models that can help meet the dual goals of subscriber growth and generate better yield from existing and higher-end subscribers are most attractive. Maintaining a balance between those two objectives is, of course, preferred.

Read More »

Tags: , , , , , , , , , ,

The ROI of Collaboration: Talk2Cisco Recap

Collaboration is both more important and more difficult for businesses than in the past. The reasons? The pace of business has accelerated. We’re working more globally. And we’re increasingly mobile, says Rick Hutley, vice president for the Global Innovations Practice in Cisco’s global consultancy, the Internet Business Solutions Group (IBSG).

During a live discussion with Talk2Cisco viewers last week, Hutley answered questions about the sorts of returns your business might realize and what Cisco has seen, the role of cloud computing in successful collaboration and how to effectively use social media as part of your collaboration toolkit.

In case you missed the show, we’ve summed up some of the highlights below. You can view the whole show here.

Read More »

Tags: , , , , ,

Digging into Cisco Data Center Business Advantage

About a month ago, Cisco announced our Data Center Business Advantage architecture. Within the architecture, we highlighted several areas:

  • Business Value which can be derived from IT investments in the Data Center
  • The breadth of our Open Ecosystem that helps us deliver solutions to customers today
  • Solution Architecture that brings together Unified Fabric, Unified Computing and Unified Network Services
  • Cisco Technology Innovation across multiple Data Center domains
  • A complete set of Data Center Services that can rapidly drive customer success

Now that the fall trade show season is complete and people are done watching headlines and back to running their businesses, we thought it would be useful to take a deeper dive into Data Center Business Advantage. Read More »

Tags: , , , , , , , , , , ,