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Cisco Partner Weekly Rewind – February 20, 2015

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

It was quite a busy week on the Partner Blog. Hopefully you had a chance to read Sherri Liebo’s blog on how digital marketing has transformed the traditional marketing landscape. If not, be sure to check it out and take a look back at her super heroes posts from 2014 and how those particular marketing team members can lead the way as digital marketing continues to shift how we all work.

As we are getting ever closer to this year’s Marketing Velocity event, this blog is a nice look at how all our marketing efforts tie together and what “digital” is doing to all of us.

Intelligent Cybersecurity

Raja Sundaram had some insight into cybersecurity and how it affects your customers. He looked at changing business models, dynamic threats, and complexity and fragmentation. Branching out from there he pointed out how Cisco is offering up the products you need for your customers to tackle these tough security situations. It’s a great overview on security. Read More »

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Off the Shelf and into Production – grow your lifecycle services business now!

There has never been a better time to take inventory with your customers. By asking them if you can help them assess their software investments to turn dormant “shelf-ware” into “productive-ware, you will begin to discover new business, and new opportunities to sell services that support the entire software lifecycle.

Every customer wants to be as effective with the software investments they make and wants to quickly realize the return on their investments. Your work to discover activation opportunities or adoption and usage increases is just the beginning of adding value to your customers!

There are a lot of reasons why this is important – but here are my top three: Read More »

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Cisco Partner Weekly Rewind – January 30, 2015

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

Bruce Klein had big news on the Cisco Partner Ecosystem this week as he blogged about how Cisco ONE and Meraki drive opportunities for partners. Bruce’s blog covers the launch announcements from Cisco Live Milan, and talks about how simple it is now to choose from what Cisco offers via Cisco ONE and Meraki.

Check it out and let us know what you think!

What do Technical Sales People Need to Achieve Maximum Success?

As always, Karin Surber has great insight into the mind of the sales force. In her blog this week, Karin explores how the average technical salesperson’s day breaks down by time and interaction with the customer. She points out how planning that interaction properly can greatly affect the success with those customers.

She also has some information on how the Cisco Partner Plus program can support your sales through a holistic sales model. Be sure to take a look and provide Karin with some feedback. Read More »

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A New Year, A New Resolution to Selling!

Happy New Year to our Collaboration Partners!

Do you know that only about 8 percent of people keep their New Year’s resolutions for the full year?

At the beginning of each year, I try to set a New Year’s resolution that is SMART (specific, measurable, achievable, relevant, and time bound), so that I’ll keep it. I especially like to set goals that are attainable and will drive tremendous growth in our business together.

This year, I want to focus on helping you sell all the incredible collaboration solutions within our completely refreshed portfolio, by providing you with simple tools and programs to sell collaboration differently. I’d like to challenge you to make one of your New Year’s resolutions to utilize the many incentives and programs that we recently announced which are specifically designed to help you grow your business. Read More »

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Cisco Partner Weekly Rewind – November 21, 2014

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

This week saw the 10th annual Collaboration Summit kickoff and Richard McLeod was on hand as part of the Cisco team to participate in the event. Richard emceed the Partner Awards Ceremony on Sunday night where we honored 27 award winners in 11 different categories. Read Richard’s full recap of the awards ceremony.

Richard also posted about the announcements from Collaboration Summit and provided a summary of the new opportunities available to partners. Be sure to check out both of his posts and see what’s new in video and cloud for Cisco partners.

Partner Voices

In our latest Partner Voices blog entry, TekLinks shared how they use Cisco-powered solutions to provide data security and business continuity.

Learn how TekLinks preserved the data for the Peoples Bank of Cullman, AL when a series of tornadoes ripped away part of its data center. You’ll also get TekLink’s thoughts on ransomware. Give it a look and let us know what you think! Read More »

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