Analysts estimate that by 2013, more than 50 percent of all video surveillance deployments will be managed by IT on the IP network in order to support the coming deluge of bandwidth-heavy video data.
Similar to the evolution of telephony, physical security is becoming an IP-based solution to optimize scalability and reduce complexity and costs.
To support this evolution, Cisco has announced Video Surveillance Manager 7.0, the industry’s first solution built from the ground-up and certified to run in virtualized computing environments, making it possible for customers in healthcare, public sector and retail to move beyond traditional basic safety and security surveillance deployments and use video to transform the way they run their businesses through hyper-scalability and ease of configuration.
Today’s consumers are technology enabled, capable of shopping any time, any location and geographically mobile. Catching and keeping these shoppers are not easy tasks for brick and mortar or e-Commerce retailers today.
What are some innovative ways the retail industry is adjusting to the needs of shoppers today?
Online Commerce with Pop-Up Stores and Personalized Products
This was the scene in San Francisco this week where IndoChino, a menswear provider and tailor company, set up a one week temporary location on the busy Market Street. Integrating made to measure tailoring, traveling locations and online storefront, this allows customers to get measured for custom suits on site and products delivered to home.
Future orders for personalized products can be placed online including shirts and accessories. The result combines the scaling of mass production with personalized products, online customer service and only one on site visit in pop up store locations.
Retailing on Wheels -- Going to where the shoppers are
In June 2012, National Retail Federation released its National Retail Security Survey. In that report it suggests retailers in 2011 lost $34.5 billion to retail theft, or shrink – the loss of inventory due to employee theft, shoplifting, paperwork errors, or supplier fraud. Overall that accounts for approximately 1.41 percent of retailers sales last year.
One of the areas which retailers have invested in to address the shrink and security issue in gereral is video survieillance. This can cover areas including loading docks and the parking lot at distribution centers, or along the aisles and checkout in the stores for theft or criminal activities.
Cisco recently announced a new Video Surveillance Manager 7 with Suite of Hyper-Scalable Connected Physical Security Solutions that can help retailers address their video surveillance needs in a scalable and flexible manner. Read More »
This past spring, Cisco and John Lewis—the United Kingdom’s leading department store retailer—successfully completed their pilot of the Cisco StyleMe virtual fashion mirror. The Cisco Internet Business Solutions Group (IBSG) ran the pilot, while partnering with C In-store and AITech.
During the six-week pilot (April and May), more than 1,000 customers tried StyleMe (an average of 40 a day)—far more than expected. In addition:
A staggering 34,000-plus garments were viewed in the outfit builder, and almost 2,500 garments were tried on virtually.
67 percent of customers gave the mirror a positive assessment, and some great shopper stories emerged—including one from a delighted disabled lady, who was able to try on clothes for the first time in a store, thanks to Cisco StyleMe.
The John Lewis Partners (staff) also loved it. They found that StyleMe was a tool that created shop floor “theater” (crowds formed) while helping them provide great service sell even more effectively. They came up with lots of ideas on how to develop the experience even further.
As INSEAD and UC Berkeley Professor Morten Hansen says, “The goal of collaboration is not collaboration itself, but great results.” Working with many of our customers, we’ve developed a framework for assessing the true ROI of collaboration, and it falls into three distinct categories:
Operational ROI allows you to assess how collaboration eliminates or avoid costs associated with running your business. You might cut travel, reduce infrastructure needs, lower bandwidth or energy costs, save on office space and so on. Collaboration tools can replace or reduce the need for many of these types of costs.
Productivity ROI refers to savings generated from more efficient processes, accelerated decision-making and reduced cycle times. Collaboration can lead to significant productivity gains in any number of ways, such as optimizing within lines of business or matching your organization’s expertise to opportunities early on.
Strategic ROI can be the hardest to measure, but perhaps the most transformative. This kind of ROI occurs when collaboration enables your business to take a giant leap forward in areas like enhancing customer satisfaction and loyalty, accelerating innovation, introducing new business models or entering new markets. These types of changes can also reshape an industry in fundamental ways.
These three types of ROI sometime manifest themselves differently across Read More »