Cisco Blogs


Cisco Blog > Partner

Enroll Now in VIP 21 to Claim Your Share of Cisco’s Multi-Billion Dollar VIP Partner Investment

We place great value in our partner relationships. And since our inception of the Cisco Value Incentive Program (VIP), we’ve invested billions of dollars to help partners like you increase your return on your Cisco investment and boost your profitability.

VIP 21 is available to all of our Cisco specialized, certified, and Authorized Technology Partners (ATP) who promote the adoption of Cisco architectures (Borderless Networks, Collaboration, Data Center, Cloud and Managed Services, and Express) within the current six month program period.

Take a look at the new ways our 21st VIP offering allows you to reap even greater rewards around key industry trends. Be sure to also check out our handy VIP 21 infographic at the end of this post to get a snapshot of the program, key updates, and enrollment information.   Read More »

Tags: , , , , , , , ,

Unlock New Opportunities with Cisco Distributors

Today, more than 170 Cisco Authorized Distributors around the world help more than 40,000 of our Cisco Authorized Resellers grow their business.

Distributors all over the world are helping partners increase revenue and accelerate knowledge of Cisco products and services through a wide range of tools, resources, and information. As a result, these partners can execute more efficiently, and extend their service offerings and market coverage.

Each distributor offers an abundance of services and expertise such as technical support, architectural expertise, certification training, marketing guidance, and experience developing a services practice. Many also have solution demonstration centers, financing options, and extensive training on Cisco products and services.

This video shares some of the details on how Cisco Authorized Distributors can help you create more demand, close deals faster and gain a competitive edge.

Read More »

Tags: , , , ,

Summary: What Partners Need to Know Before Selling into the Healthcare Sector

Consider the following facts:  In the US, the street value of a stolen social security or credit card number is about $1, and it can be sold for only a few days after it’s been stolen.  By comparison, a stolen medical record number has a street value of $50 and can be exploited over a much longer period of time.  HIPPA and HITECH are the US version of “privacy and security” laws that are getting so much attention in the global healthcare information technologies industry.

Hear from Brian Higgins,  Principal Healthcare Consultant at Comstor US, his perspective on regulating the privacy and security of protected health information and what that means to you, the reseller

Read the full article:  What Partners Need to Know Before Selling into the Healthcare Sector

Tags: , , , ,

The Next Evolution of Cisco’s Cloud Partner Strategy: Cloud and Managed Services Program

As the trend for delivering technology as a service continues, now more than ever, partners must evolve their business to support the demand for new consumption models such as cloud and managed services.  In order to support our partner’s evolution, Cisco continues to evolve our Channel Partner Program to help partners profitably monetize the cloud and managed services opportunity.

In September, we announced an evolution of the Cloud Partner strategy to bring data center infrastructure and cloud into the mainstream of our partner program with the introduction of the Cisco Master Cloud Builder Specialization.

Today we are pleased to announce the next phase of our Cloud Partner strategy. Read More »

Tags: , , , ,

Cisco’s Investing in Partners, Offering Rewards; So Don’t Miss VIP 20 Enrollment

It’s a fact that Cisco combined with our partners form the largest collection of networking experts in the world.

We value your relationship with us, and as we have demonstrated to you with our Cisco Partner Value Proposition, your profitability is very important to us. It’s our goal to support and reward your efforts and talents around key industry trends.

Cisco has invested more than $1 billion (US) in partners through VIP (Value Incentive Program), a popular program designed to increase your overall profitability, technology architecture growth, and operating profits.

VIP enables Cisco Specialized and Authorized Technology Partners (ATP) to earn even more margin and profit for investing in and focusing business practices on four key Cisco architectures or tracks: Collaboration, Borderless Networks, Data Center, and now, Express.

What’s new with VIP 20?
Curious about how you can get rewarded for earning a profit?

The year 2013 marks the 10th anniversary and 20th consecutive period of VIP with VIP 20! We’ve just made some key program updates to VIP 20, too, all designed to streamline your path to profit, including:

  • Integrating Express as a track in the VIP 20 program. This will make it even easier for our SMB and Commercial segment focused partners to take advantage of Cisco’s flagship profitability program.
  • As in prior VIP periods, the Product SKU lists are updated to ensure we are rewarding partners for selling the most current solutions – please see the VIP Playbook for more details.
  • Plus, we have fine-tuned the rules around program enrollment, payment cycles, and order processing.

To take advantage, just enroll in our ever-popular Value Incentive Program (VIP 20)—from July 29 through September 7, 2012. All partners must enroll to take advantage of the program.

Ready to take advantage of VIP 20?
Go to the Partner Program Enrollment (PPE) Tool to enroll anytime between July 29 and September 7, 2012. VIP 20 eligible SKUs will be available on August 3. Once you’re on the VIP 20 site, be sure to utilize the product matrixes in the VIP Partner Playbook to maximize your VIP payments. And don’t forget, all partners including Express, must enroll for VIP 20 to take advantage of the program.

Don’t miss our handy VIP 20 infographic for a quick snapshot of the program, key updates, and enrollment information.  Read More »

Tags: , , , , ,