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With Cisco Cloud Management, FASTWEB Delivers New Value-Added Cloud Services

Imagine that you head the leading telecommunications provider in Italy and you are watching traditional service and revenue streams struggle under intense competitive pressure. Customer retention is a major issue because the types of services required by your residential and business clients are changing. Clearly, you need to retain customers and do so by offering new services. It is a generally known business fact that often it is more cost effective to invest in retaining customers than trying to get new ones in such competitive industries.

So, how would you do it?

FASTWEB, a Swisscom company, asked Cisco exactly that question. FASTWEB’s analysis indicated that offering cloud-based service delivery would be an excellent opportunity to retain existing business while capturing new revenue streams from Italian businesses looking for new IT solutions. But FASTWEB struggled with execution due to insufficient resources to develop and deliver these new services.

So, FASTWEB adopted Cisco’s Unified Data Center architecture which includes Cisco UCS Blade Servers and Intelligent Automation for Cloud (IAC). Cisco UCS servers were selected for performance, reliability, and the ability to integrate smoothly with other heterogeneous elements in their solution stack. They thoroughly analyzed cloud management solutions, and Cisco IAC scored the highest in their evaluation for:

• Openness and flexibility
• Ease of use by users and administrators
• Single management console access to the entire cloud service lifecycle
• Ability to build services without deep technical skills

FASTWEB

Teaming with Cisco Services, FASTWEB implemented cloud service delivery across six distinct use cases. Because of UCS they did so with minimum server hardware, gaining a complete cloud infrastructure that consumes only a few racks. With this Cisco Unified Data Center strategy and solution, FASTWEB estimates their customers can save around 50 percent over three years utilizing FASTWEB services compared to on-premises infrastructure.

FASTWEB2

What’s more FASTWEB relies on Cisco IAC to offer customers a portal that is intuitive with fast delivery thanks to strong automation and orchestration of all cloud elements, including network. None of their competitors in the Italian marketplace has an offering equal to this unified solution from Cisco.

Now FASTWEB’s cloud services are growing smoothly thanks to technology that scales as quickly as their business does. FASTWEB plans to expand its use of Cisco IAC to offer new services as such PaaS and SaaS for their customers.

Read more about FASTWEB’s implementation in this case study and this recent CiscoLive Milan presentation.

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Summary : Beyond Data Security…Five Biggest Risks of Shadow Cloud IT Services

February 11, 2014 at 3:19 pm PST

In his recent blog (Unleash the Promise of Cloud), Enrico Fuiano reports  how a Cisco Intel study  clearly indicates that Line of Business (LoB) leaders have been playing a more important role in driving requirements for IT solutions and services. Amongst the reasons driving this shift, Enrico pointed to the “shadow IT” initiatives.

BobDimiccoRobert  Dimicco, Cisco Senior Director , Global leader and founder of Cisco’s Cloud Consumption and Broker Services Practice  tells  a similar story , as he recalls  a recent  conversation with a CIO “My CFO and CEO just asked me if I knew how many of our users were accessing cloud services. They asked me if I knew how much we were spending or if there were any risks.” He said, “Bob I don’t know the answers, and I don’t have a plan.”

In his blog, “Beyond Data Security ..Five Biggest Risks of Shadow Cloud IT Services “ Bob shares that “In working with our customers, we have found that there are typically 5-10 times more cloud services being used than are known by IT.”  This challenging trend, called Shadow-IT is not without any risk . In fact , Bob describes  the 5 major risks of Shadow IT which are

  • Data Security Risks
  • Brand Risks
  • Compliance Risks
  • Business Continuity Risks
  • Financial Risks

So how to identify these risks and deal with them ? Bob explores the benefits and  services offered by the Cisco Data Center Assessment for Cloud Consumption.

  • Identify unauthorized cloud services and gain greater visibility into your cloud usage in order to reduce
    security and financial exposure
  • Mitigate risks by proactively identifying risk and compliance issues associated with cloud usage
  • Reduce costs through recommendations to consolidate and/or eliminate cloud services
    ◦ Obtain early warning of overage and related charges
    ◦ Identify duplicate services and identify potential candidate cloud services for consolidation
    ◦ Highlight over- and underutilized services
    ◦ Estimate potential cost savings through a customized financial model
  •  Enable greater business agility through cloud governance, which can help IT and LOBs
    efficiently select and deploy cloud services to rapidly meet organizational needs
  • Enable greater business agility through cloud governance, which can help IT and LOBs
    efficiently select and deploy cloud services to rapidly meet organizational needs

To learn more, and start now to build a plan,  check Bob’s blog here 

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Unleash the Promise of Cloud: A Strategic Perspective – The Landscape

If you are reading this blog hoping to get a universal recipe for your cloud strategy, I believe you will be disappointed. But then, you already know…. there are no ‘universal’ cloud strategies. You have to formulate a cloud strategy that best fits your business objectives and IT priorities (among a number of other factors.)  Our Cisco services team for Cloud Strategy, Management and Operations has various tools including our Cisco DomainTen™ framework that will help you formulate the right cloud strategy for your organization. Parag’s blog is a great source of information in this regard.

This blog series instead will offer a set of perspectives on how I view the evolution of the World of Many Clouds ™ and what steps we are taking to align our cloud strategy to capitalize on it. This first blog will put our strategy in ‘context’ outlining our point of view in light of some important market dynamics.

The primary market research study that we conducted in collaboration with INTEL, along with additional secondary market research studies, clearly indicate that Line of Business (LoB) leaders have been playing a more important role in driving requirements for IT solutions and services. The reasons behind this trend are many, including and not limited to increasing market and competitive pressures, an uncertain business climate, variability of macroeconomic factors and a relentless need to innovate at a faster pace to stay ahead of the competition.  What’s more, LOBs now have greater ability to access IT solutions – such as Software as a Service -- outside the traditional enterprise IT value chain, creating “shadow IT” initiatives. In response, IT organizations are looking for new ways to retain their leadership, control, and at times, even relevancy. Furthermore, IT organizations are now expected to support strategic business objectives and enable business growth while also harnessing new technology trends, leading to innovation and new customer experiences. To remain relevant to the business, IT must become a “change agent” and be perceived as a true strategic enabler. The question is how?

We envision IT organizations transitioning to new roles as trusted ‘brokers of IT services’. This model enables IT to add value to one or more public or private cloud services on behalf of its users. IT does this by dynamically bringing together, integrating, and tailoring the delivery of cloud services to best meet the needs of the business.

In a wide-ranging study, Cisco, in partnership with Intel®, sought to pinpoint just how these powerful trends are impacting IT. The “Impact of Cloud on IT Consumption Models” study surveyed 4,226 IT leaders in 18 industries across nine key economies, developed as well as emerging: Brazil, Canada, China, Germany, India, Mexico, Russia, United Kingdom, and the United States. The study supports our point of view. Up to 76% of the survey respondents signaled that IT will act as a “broker” of cloud services across internal and external clouds for LoBs.

In other words, when formulating their sourcing strategies, IT organizations repeatedly face service-by-service, “build-versus-buy” decisions. Therefore, IT needs a plan and a set of governance criteria that support the consistent evaluation of their IT services sourcing options (e.g., time to market, value, sustainable differentiation that the service can provide, SLAs, cost, risk profile and the experience the IT department intrinsically has with that particular service etc..)

This “IT services sourcing flexibility” enables greater levels of business agility, transparency, and speed of deployment to help LoB leaders unlock innovation and achieve core business objectives.

However, let’s step back and see how this is all fitting together. If we rewind, we introduced the concept of the World of Many Clouds ™ a couple of years ago. You can view the evolution of this world as the outcome of the intersection and progressive integration between traditional IT environments and IT services offered by public cloud providers. The roads (in our metaphor) are converging. Lines are blurring. In theory, nothing is preventing a company that consumes IT services from becoming a cloud provider itself (public or private.)

I also believe that the debate regarding private versus public cloud is over. It is about having both at the same time. And to be able to bridge and take advantage of both; hybrid cloud is the new ‘normal.’

In turn, the ability to combine and dynamically aggregate cloud services from private and public clouds can truly occur if IT organizations can rely on an open and secure hybrid cloud environment. And for that to take place you should have the ability to move your cloud workloads (and more broadly your IT services) around. Both data and applications.

You can easily envision a scenario in which a workload -- based on a set of specifications -- ‘automatically discovers’ the best infrastructure to run on.  An exchange could facilitate the allocation process. An XML based standard could emerge along with a set of processes used by exchanges to match demand and supply of IT services based on SLAs, costs, data locality requirements etc… On the supply side you can also envision a scenario in which federation or capacity aggregation among suppliers of cloud services would enable increased economies of scale, consistency and a broader set of choices.

Ok … coming back to earth … our Cloud strategy intends to capitalize on some of these market dynamics and enable IT to retain control, relevance and increase its strategic profile by leveraging the evolution of the World of Many Clouds. In my next blog I will provide an overview of the actual strategy and begin focusing on it in more detail. But first I wanted to share the context.

And as always, to learn more you can begin here.

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Cisco Announces Open and Secure Hybrid Cloud with the Collaboration of Cloud Providers and Technology Partners

In my previous blog ,  I noted that IT is increasingly transitioning towards an IT service broker role, taking advantage of multiple sourcing options to become an intermediary of cloud services offered to the business constituents.  The role of IT as a broker of cloud services enables them to add value on behalf of its users by dynamically aggregating, integrating, and customizing the delivery of multi-cloud services (whether public, private or a combination of both) to best meet the needs of the business.

It’s now time for Cisco to take the next bold step in leading the evolution of the “World of Many Clouds,” journey with our partners.  Today, at Cisco Live! in Milan, we announced important news in the significant expansion of our Cloud Portfolio to enable a new Fast IT model. The new products and services in Cisco’s extended cloud portfolio include:

These solutions that we will detail in coming blogs are designed to provide major benefits for your organization as you move to the world of many clouds. They allow you to

  1. Reduce  your exposure to risk in cloud environments.
  2. Enhance your business flexibility with a choice of consumption models in the world of many clouds.
  3. Increase agility and reduce TCO by managing and automating your cloud environments

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Cisco Intercloud

Our breakthrough hybrid cloud solution, Cisco InterCloud, which lowers total cost of ownership for organizations and paves the way for interoperable and highly secure public, private and hybrid clouds.  The addition of InterCloud to our Cloud portfolio also broadens Cisco’s commitment to openness and shows the unique value our partner-led model.

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Cloud-based ITaaS: Transforming IT from Support to Service Brokerage

Cloud computing is more mainstream today than ever before, but it’s important to note that there are still significant opportunities for IT leaders to innovate and leverage cloud delivery options to capture new business opportunities and implement new IT models.

The Evolution of ITaaS: The Convergence of Two Roads

On one hand, traditional private cloud services within customer IT services are driving different degrees of completeness depending on organizational needs. Virtualization, consolidation and on-premise shared services are some of the drivers within the private cloud space.

On the other hand, public cloud services are evolving to include Infrastructure as a Service (IaaS), Software as a Service (SaaS), and Platform as a Service (PaaS).

Today, these two tracks are intersecting to create demand for a hybrid cloud model. While the concept of the “Hybrid” cloud has developed mostly as a consequence of the availability of different cloud services, this same availability is also driving the evolution of IT as a Service.

What does this mean for business? It means that fundamentally, IT is adopting a supply chain management logic by deciding whether to make or buy a specific service based on a variety of organizational goals, market pressures, and available options.

The Ongoing IT Sourcing Strategy: Make vs. Buy 

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