One thing we’re really proud of this year is that customers at Automation Fair are no longer asking: “Why are you here, Cisco?” They know why. From our Industrial Intelligence solutions to our promotion of Convergence and the Internet of Things, manufacturers now know the benefits Cisco can bring them.
And hold tight for Day 2 at Automation Fair, Part 2 — coming soon!
If you’re at the event and haven’t already done so, be sure to stop by booth #239 to see us!
If not, make sure to follow us on our storify instance, which will aggregate all of our content creation into one spot. So follow this link to see all of our activity as it unfolds:
Well, this is it folks. The big day has finally arrived and Automation Fair begins tomorrow. Our intrepid team has descended on Chicago at McCormick Place West and is gearing up to show all that Cisco has to offer at booth #239!
We hope you’ve enjoyed all of the social media activity over the last two weeks.
To make things convenient for you to follow our social media activities, we’ve created a Storify instance which will aggregate all of our content creation into one spot. So follow this link to see all of our activity as it unfolds:
Social media isn’t just for personal use any more. Businesses of all kinds, particularly manufacturers, are looking to leverage social media types of connections for easier access to needed expertise, business intelligence insights and new product ideas.
For manufacturers, the principal driver behind the move toward greater incorporation of social media for collaborative business processes is access to expertise.
In 2011, only 30 percent of global manufacturing companies plan to increase spending on social media and community marketing, according to a March report from Forrester Research titled Bigger B2B Marketing Budgets Come With Great Expectations. That compares with 53 percent of pharmaceutical companies and 50 percent of business and professional services companies.
At Cisco, we’re leading the way to change all that. Also, you may have noticed that Cisco manufacturing also has a presence in other social media outlets, but you may not know how or if they are linked together – or even if they are part of the same effort. To that end, I wrote this blog to describe and link to all of our social media efforts in one place.