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Partner Summit 2011 Day One: Together, We Can Make an Impact

Nothing like a fantastic performance from the Soul Rebels and the Mardi Gras Indians to kick things off here at Partner Summit 2011! The band played a rousing set as partners streamed in to hear Cisco CEO John Chambers, Senior Vice President Keith Goodwin, Senior Vice President Edison Peres and COO Gary Moore address the audience.

Keith opened the event, welcoming both the in-person attendees as well as the scores attending virtually via Virtual Partner Summit. Keith remarked that at Partner Summit 2011—the 15th Partner Summit thus far—the theme is “Impact,” which is all about making a difference in how together with our partners we can impact customers, impact each other’s business, impact industry, and impact education, healthcare, and economic development. Keith also talked about Cisco’s need to simplify, and become easier to do business with for partners.

John Chambers then took the stage, revving up partners with the statistic that $170 billion of products and services are out there as an opportunity for partners, and that “market transitions wait for no one.” According to John, going forward, we need to invest in what we can do together, while also thinking about how we evolve. John also said that as we move from an information economy to a networked economy, the intelligence in the network is fueling the next generation of productivity and bringing opportunity to our partners.

John then emphasized that technology architectures represent a big opportunity and separate our partners from the competition.  John finished his talk by stating that Cisco is focused on helping partners grow their top-line and bottom line.

So what did Edison Peres announce today? Read on to find out.

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A Peek Into the Future with Dr. James Canton

Well, the time has come—Partner Summit 2011 gets underway tomorrow in New Orleans, and it’s sure to be a fun and informative week. For those of you attending virtually, be sure to visit the Virtual Partner Summit registration page to sign up (it’s free). The virtual event runs March 1 through March 3.

We have lots in store at the event—everything from breakout sessions to live executive chats to keynote sessions. I got the chance to chat with keynote speaker Dr. James Canton. Dr. Canton is global futurist, social scientist, and author whose research is focused on future trends in innovation.

Dr. Canton gave me a sneak peek into what he’ll be discussing at Partner Summit—here’s what he had to say.

Want to learn more about what’s going on this week, and how you can get involved?

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Things to Know Before You Go: Cisco Partner Summit 2011

I’ve attended 12 Partner Summits, if you can believe it, so I wanted to take a moment to share with you some of the things you need to know before you attend this year’s event. The event starts on Monday, February 28 in New Orleans, Louisiana and Virtual Partner Summit begins on Tuesday March 1.

As a Partner Summit veteran, I’ve got some tried-and-true tips for enjoying the event. (Watch the cartoon version of me in this video, walking you through the things you should do to prepare.)

Keep reading to find out about some of the big topics we’ll be covering next week at Partner Summit 2011 and how you can get involved.
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CRN: “Cisco’s Chambers: Architecture Is The Future”

CRN recently sat down with Cisco Chairman CEO John Chambers, SVP Channels Edison Peres, SVP Services Karl Meulema, SVP Small Business Ian Pennell and numerous other executives across Cisco to create a remarkable set of feature stories published in this month’s print edition.

The feature stories examine everything from Cisco’s architectural strategy to the success Cisco has had within the small business market to the hottest emerging opportunities for the channel to John Chambers’ vision for partners.

“The architecture play, as Cisco sees it, is all-encompassing, with the cloud as the next frontier. It extends from network core to network edge – data center to mobile device – and serves as an organizing principle for everything from switches and routers to video, servers, wireless access points and security. Cisco can, and does, do them all. And what Chambers is asking partners to do isn’t to be everything to everyone and attempt to sell everything but, in essence, see the architectural forest for the product trees and map the way they sell Cisco to that strategy.” – CRN, Cisco’s Chambers: Architecture Is The Future

Read all the stories and view the videos and slide shows:

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How Partners Can Drive Deals With Managed Services

Chances are you’re looking for ways to innovate, differentiate and monetize your offerings —who isn’t? Then look no further than Managed Services—Cisco’s Managed Services Channel Program can help you provide value to your customers, while helping you drive deals.

So how does that work? I got the chance to sit down with Bob Gault, VP of Worldwide Service Provider Channels, and he filled me in on what’s going on with Managed Services and Service Provider Channels as a route to market, and how you can take advantage of more deals out there today.

Here’s what Bob had to say.

Want to learn more about the details? Here’s what you need to know about the big topics and trends in Managed Services right now, and how Cisco can help you capitalize on those trends. Read More »

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