Cisco Blog > Channels

Customer Shares Their Criteria for Selecting a Service Provider

March 22, 2012 at 8:28 am PST

It’s tax time here in the United States and after handing Uncle Sam a check with way more dollar signs than I had hoped, I decided that I should leave next year’s tax preparation to the professionals. But with so many options out there, who can I trust to maximize my refund and help me avoid the dreaded audit? I could go with a retail tax franchise that handles most tax situations. Or I could hire a Certified Public Accountant (CPA), a seasoned tax professional that passed the rigorous CPA exam and is certified to handle any tax situations. You can probably guess which one I’m leaning towards.

Whether you’re looking for someone to help with your taxes or your networking issues, we all have choices when it comes to selecting a service provider. We want to be ensured that the company we hire has the appropriate level of certification, first hand experience with our issue, and not only gets the job done but gets the job done right.

Which is exactly why Axa Technology Services selected Cisco Master UC and Security Specialized Partner Dimension Data to help with their IP Telephony program.

Find out why Axa Technology Services selected Dimension Data over other service providers.

Read More »

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Look No Further, All New Cisco UCS Launch Resources Available Here

March 14, 2012 at 12:01 pm PST

Did you know that 72 percent of the top 50 cloud providers rely on the Cisco Unified Computing System (UCS)?

It’s true. And now the data center community is abuzz with excitement over new Cisco UCS innovations—the largest product refresh since its 2009 launch. Based on the Intel Xeon E5-2600 processor, the new UCS servers deliver the superior application performance, design flexibility, and investment protection you need to capitalize on the build-out in private and public clouds. (For a complete tour of all new technology being showcased in Cisco UCS, visit our sister blog, Data Center and Cloud.)

So, why should you care? The benefits of course!
Check it out:

  • Easier migration from your customers’ legacy applications to Cisco’s latest technology
  • Customers gain a competitive advantage by deploying new business models to meet changing business demands
  • Data Center Architecture (DCA) Specialized partners differentiate themselves by selling across the portfolio—and bringing the benefits of Cisco’s architecture to their customers

Want to know more? Back away from your browser. There’s no need to search. All of the new UCS launch resources can be found in the UCS Partner Briefing Package.

What is the UCS Partner Briefing Package and what does it contain? Read More »

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The Glitz, the Glamour … the Cloud? Cisco’s Week of Partner Marketing Kicks off with Cloud News

February 28, 2012 at 4:45 pm PST

The Vegas strip is alight with slot machines, neon lights, and…Cisco partners attending Partner Velocity, Cisco’s annual partner marketing conference.

The event kicks off tonight at The Palazzo in Las Vegas, where partners from around the globe will spend the next few days making marketing innovation happen.

Attendees will learn from an all-star lineup of speakers—from best-selling authors Daniel Pink and Sally Hogshead to social media superstar Chris Brogan—who will share insights around cloud marketing, motivation, fascinating customers, crafting, and standing out. (Full Velocity event agenda here.)

And speaking of cloud marketing, whether you’re in Las Vegas or not, the Cisco Cloud Marketing Kit is now available to help you position and market your cloud-based solutions to customers and prospects. It’s completely free and is packed full of resources: collateral, presentations, sales tools, campaign/program links, and more.

Are you ready to make marketing innovation happen?

Read More »

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NetApp and Cisco Help Ease Deployments of FlexPod with Microsoft Private Cloud

February 23, 2012 at 9:57 am PST

This morning NetApp and Cisco announced how the companies are helping channel partners sell and deploy their FlexPod design architecture with Microsoft Windows Server Hyper-V. This is a major expansion of our partnership with Microsoft, so I picked up the phone and called Rick Snyder, vice president of Global Strategic Partner Organization here at Cisco to ask him a few questions.

Q: What’s the deal with this FlexPod solution with Microsoft? And what do our channel partners need to know about it?
A: So, Alex, today Cisco release a new Cisco Validated Design for the FlexPod shared infrastructure with Microsoft Private Cloud solutions to help ease deployments of the Microsoft Private Cloud solutions built on our shared infrastructure with NetApp. Also, FlexPods can be purchased pre-integrated for our US and Canada Channel partners through our work with Avnet. As part of its FlexPod Services, Avnet offers many different applications preloaded on the FlexPod.

Q: Shared infrastructure? Is that like a timeshare?
A: (laughs) Well in a way yes, but rather than a room in a Caribbean, we are the data center hardware in the data center. We’ve furnished the data center with the necessary hardware to house many different applications from VMware, Citrix, and now for our Microsoft Private Cloud customers. We feed these applications with data center resources like computing, industry leading memory, network bandwidth, and storage capacity to offer end users an enjoyable experience.

Q: So how popular are these FlexPods? Read More »

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Learn Marketing from the Experts and Amp up Your Efforts Next Week

February 21, 2012 at 3:56 pm PST

In less than a week, partners from around the globe will join Cisco executives and marketing thought leaders in Las Vegas for Cisco Partner Velocity 2012. This exclusive three-day event is all about you—helping partners “amp up” their marketing efforts. Don’t worry if you can’t attend in person: there will be lots of coverage from the event and replays so you won’t miss a thing.

Next week, we’ll host the very best and brightest marketing experts and they will share their insights on a range of topics such as:

  • How to scale your business through integrated campaigns
  • Creating distinction using social media
  • Understanding and leveraging marketing techniques
  • Marketing best practices to accelerate your business
  • And much more!

Some of Partner Velocity’s guest speakers include:

  • Dr. Martha Rogers, recognized for her one-to-one marketing
  • Daniel Pink, bestselling author and journalist
  • Chris Brogan, bestselling co-author and columnist

What else can partners expect to learn? Read More »

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