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Cisco Partner Summit 2015 – Be Bold, Be Innovative, Be Profitable

Bonjour de Montréal! I’m excited to officially kick off Cisco Partner Summit 2015. I just stepped off the stage at the Palais des Congrès where John Chambers and I spent the past hour updating our 2,200 partners here on the ground and 7,500 virtual attendees on our partner initiatives for the year to come.

But it’s impossible for us to look forward without first taking a look back. In the past year, you’ve heard me talk a lot about the Cisco Partner Ecosystem—and with good reason. At Cisco Partner Summit 2014, we put a firm stake in the ground with regard to how we view partnering and how, inevitably, the Internet of Everything (IoE) is compelling us all to think about new and different partner types—whether independent software vendors (ISVs), cloud providers, IoE and IoT partners, or others.

Many believe that these partner types can’t work together—that even some are competitors. But we’ve found the opposite to be true; while others in the industry make moves to split their partner programs to accommodate individual partner types, we know that we can do more together. We can ‘Be Bold’ together.

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One Final Checklist for Cisco Marketing Velocity and Partner Summit

MVPS

Cisco Marketing Velocity 2015 and Cisco Partner Summit 2015 start next week. For those of you that will be in Canada, I hope to see you there. For those of you attending virtually, you will still want to check out this list to be sure you are prepared for next week. Feel free to review my full post, with more details, from last week.

Again, Marketing Velocity will be held at the Fairmont Queen Elizabeth Hotel. Partner Summit will be held at the Palais des Congrès de Montréal.  Shuttle service between hotels and the Palais des Congrès de Montréal will be provided if you are attending both events. Attire is business casual, and jeans are perfectly acceptable during the event.

Here is your quick checklist to be sure you’re ready for next week:

1. Register for Virtual Partner Summit (VPS)
From VPS, you can stream sessions, interact with attendees and more! Explore VPS before the event to familiarize yourself with the features. Register now so you won’t miss out. Read More »

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Are You Ready for Cisco Marketing Velocity and Partner Summit?

Cisco Marketing Velocity 2015 and Cisco Partner Summit 2015 are just around the corner. It’s likely that those of you joining us in Montreal are already set for your trip. However, you may not have thought of everything on THIS list…

Take a look through this blog and I’ll make sure you have everything you need to stay updated leading up to, and throughout the week of Marketing Velocity and Partner Summit.

Marketing Velocity will be held on Monday, April 27 at the Fairmont Queen Elizabeth Hotel. Partner Summit will be held Tuesday, April 28 – 30 at the Palais des Congrès de Montréal.  Shuttle service between hotels and the Palais des Congrès de Montréal will be provided if you are attending both events. Attire is business casual, and jeans are perfectly acceptable during the event.

Review this check list and let me know if you have any questions via the comments section:  Read More »

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Embracing Data & Analytics in the IoT with Our Partners

Massive amounts of data are being created in new places. A Boeing 787 creates half a terabyte of data per flight. An offshore oil well can create up to 10 terabytes in just 24 hours. These are examples of the Internet of Things (IoT). Within the IoT, a huge volume of these non-traditional devices (i.e. things) are being connected by the network.

Imagine if these ‘things’ could talk.

What could they tell us about safety, operational efficiency, and interactions with people using this technology? Well….these things can talk. In fact, they are talking all the time through the large volumes of data they produce. In order to utilize this data to empower business decision-making, we need to understand it. That is where analytics come in. Simply put, analytics is using software to look for patterns in large volumes of data. Patterns help you understand some aspect of your business, so you can make better decisions to achieve the desired outcome.

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Introducing the 2015 Cisco Partner Social Ambassadors

MVPS

Heading into Cisco Marketing Velocity and Partner Summit in Montreal at the end of the month, we have been bringing you plenty of event information. Today’s entry is not about logistic information though. It is about Cisco’s partners, and how several of them are assisting us in a big way this year as partner social ambassadors for Marketing Velocity and Partner Summit.

This marks the fourth year of the Cisco Partner Ambassador program. It provides partners with the opportunity to share their thoughts and impressions about the news they hear about during Cisco Partner Summit. As we continue to evolve the Partner Ambassador program, we are working hard to shape the mix of global resellers, distributors, and Independent Software Vendors (ISV) to more closely represent the participants at Partner Summit. Just like last year, we even have some partner ambassadors who won’t be onsite in Montreal, but will be joining us via Virtual Partner Summit (VPS).

Our partner ambassadors will be blogging and tweeting before, during, and after Marketing Velocity and Partner Summit. In fact, we have a few ambassadors this year who will be covering Marketing Velocity specifically, as well as continuing on to give you their thoughts on Partner Summit as well.

As always, we’re excited to hear their perspectives and look forward to sharing their content with you. Be sure to follow our hashtags, #mktgvelocity and #ciscops15, to follow their content and to offer your own feedback.

Now let’s meet the ambassadors for Marketing Velocity and Partner Summit for 2015. Each partner social ambassador was kind enough to provide some information about how they play in the Cisco Ecosystem and where you can track their social media information. Read More »

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