Cisco hosts a multitude of conferences, tradeshows, and online events each year. For our customers and partners, these events are great opportunities to interact with Cisco experts and keep current on the latest products, technologies, and network solutions. For Cisco, they are also a key way that we connect with our users and listen to their feedback about what’s working and what’s not. For example, we recently wrapped up the Partner Summit in Boston. Joe Pinto, Senior Vice President, Technical Services, attended the event, and joins us to share his key takeaways.
By Guest Contributor Joe Pinto
Last month, I attended Cisco Partner Summit 2013 in beautiful Boston, Massachusetts, and walked away energized about applying what I heard toward making Cisco easier to do business with. Read More »
If you’ve met Edison Peres, SVP, worldwide channels or heard him address the audience at Cisco Partner Summit before, you know he’s all about partner evolution — specifically, how Cisco can help partners grapple with a unique period of technology and business model changes in the IT industry, and transform their businesses to meet those changes.
During his General Session discussion on Day 1 of last week’s Partner Summit, Edison urged partners to focus on three priorities: making hybrid IT a foundation of your value proposition, leading with solutions and professional services, and transitioning your sales teams to address new buying centers. Business transformation, Edison said, in one of the most repeated (and re-tweeted) quotes of the week, “is kind of like remodeling an airplane while it’s flying and there are people on it. We know it’s not easy. But if you focus on these three areas today, you will be well on your way to a successful tomorrow.”
Let’s hear a bit more from Edison on how Cisco wants partners to think about these changes:
To all our Cisco partner’s in MEAR that have registered for our annual Partner Summit on 3–6 June 2013 in Boston, Massachusetts; I’d like to welcome you ahead of the event next week.
This year we’re expecting an incredibly high turnout – nearly 3,000 partners from 150 countries who will be networking and discussing our Go To Market, the latest technologies, new markets, business transformation and leadership, and lots more.
Alongside the Summit in Boston, an estimated 10,000 people from our partner organisations will be taking part in the Virtual Partner Summit. This offers real-time access to the same content, speakers and resources – it’s the next best thing to being there in person and I’d encourage as many partners as possible to get involved.
The fast pace of business means it easy to forget how much ground we’ve covered in the last 12 months. Among all the networking, meeting new people and sharing news, the Summit is our chance to look back and celebrate our mutual successes, recognising our partners’ achievements and rewarding excellence.
Hot topics for 2013
The Internet of Everything will no doubt be a hot topic. During the three day session, I’m expecting lots of debate about the impact of connecting people, process, data and things – and the new revenue streams it’s creating.
Our partners in MEAR always have news, views and insights to share about expanding into new markets. For me, that’s what makes the Summit so crucial to building relationships across the globe. It’s the arena for extending your professional network with many of our top executives at Cisco including the MEAR leadership team and your fellow channel partners. It is our opportunity to listen to you and everyone’s chance to have some fun together.
If we don’t get to meet in Boston, watch the Virtual Partner Summit as it happens, and follow the event on Twitter #CiscoPS13 and #MEARps13 . You can also catch-up with the sessions you missed via our on-demand service, which will be available from the end of the Summit until 8 July.