Yesterday I delivered a keynote presentation at Enterprise Connect in Orlando, where touched upon the importance of in-person communications. I’ve recorded a video where I reflect further on how in-person communications are key to business leaders who are dealing a whole new set of business imperatives for success — solving complex problems quickly, effectively scaling partner interactions, growing customer relationships, enabling agile innovations. A powerful way of driving innovation and transforming key business processes is by engaging the experience, perspectives and knowledge of colleagues and individuals across your business community via in-person communication and collaboration.
Nothing irritates me more than technology that goes unused. Shiny things, cool bells and whistles, and technology features don’t excite me unless I see people using the technology to transform their business and gaining true return on their investment.
I often ask customers, “What is more important to you, get the cheapest deal or realizing the benefits the technology can offer?” Do you choose something because it is free or something that delivers a solution to your needs? Often I’ve seen people choose cost over benefit, to deeply regret it later; spending valuable time not realizing the productivity benefits.
Today, we unveiled our plans for Cisco TelePresence and shared our vision for how we will make the “Power of In-Person” accessible to everyone. As my colleague Marthin De Beer recently told you, our destination is beyond the executive boardroom: We’re taking our technology to every desktop and many everywhere in-between.
For five years now, Cisco TelePresence has been empowering people at leading organizations worldwide to work together in new ways to transform business, accelerate innovation, and do more with less. Our focus is on the human experience, and our technology is at the heart of this new way of working together. With Cisco TelePresence, every person, everywhere can be more effective through the most natural and lifelike communications experience available.
Why is it so important for us to take action now, to ensure tens of millions of people around the globe – employees at all levels and companies of all sizes – have access to Cisco TelePresence? Research [link to research] indicates that the number of network-connected devices will be more than 15 billion by 2015 – that’s twice the world’s current population. It’s our job to make it possible for anyone using Cisco WebEx, IP phones, Cius, or any third-party standards-based endpoint to join this community and experience the Power of In-Person firsthand through Cisco TelePresence. Furthermore, as Cisco TelePresence becomes deeply integrated into the way people work, it is critical that our technology becomes even more integrated into existing network and daily collaboration tools.