Like a lot of us in IT, I’m into electronics. I enjoy visiting stores to get the actual hands-on experience of the product – but I admit I rarely buy on the spot. Why? I want to make sure I know what I’m buying, and frankly, that I’m getting the best deal. I either have to do research beforehand – read reviews, check prices, and clip coupons – or search on my mobile device while I’m in the store. Depending on the results, I could either be heading to another store or heading home to make the purchase online.
This week, Cisco introduced a new way to transform that in-venue experience through Connected Mobile Experiences Web engagement. This enables organizations to communicate with opt-in mobile users – shoppers, guests, visitors – through their mobile browser, right there in the venue.
Location-aware menus, banners, and icons as well as content-aware search enable organizations to provide venue-specific information – such as nearby dining or amenities – as well as any information the user may find valuable based on their context: where they are, how long they are there, whether they are a new or repeat visitor, or even what sites they are visiting. This customized communication can dynamically change when the user’s context changes.
Imagine merging the online with the brick and mortar shopping experience – if I’m standing in a particular area looking at a product, the location-aware menu can provide me a link to user reviews of that particular product. And if I’m searching online for the best price, imagine the store issuing a web notification for a price match minus 5% – I’m sold! Read More »
Planning your summer travel and vacation destinations? Where are you headed and what kind of resort experience will you consider ideal? At this year’s Interop Conference in Las Vegas, the Cisco Enterprise Networking Group unveiled its new marquee customer – MGM Resorts International – who has upped the wireless ante to ensure its visitors have access to the information they need, literally at their fingertips.
At MGM Resorts, they continue to push the boundaries of creativity and innovation to deliver the best possible experience for their guests. John Bollen, MGM Resort’s Senior Vice President and Chief Digital Officer, is always looking for ways to take what they do and make it even better. Read More »
Today we announced a new set of products related to 802.11ac and released the highly anticipated 802.11ac radio adaptive module for the 3600 access point. Cisco wants to help you stay ahead of the technology curve by providing innovative products and solutions that can arm you against the challenges of megatrends like BYOD.
In the first session of the Activate the IT Transformation with Cisco Unified Access series we examined the overall value of Cisco’s unified access approach with One Policy, One Management and One Network. The second session brought a deep dive understanding of how simplifying the network infrastructure can improve operational efficiency while at the same time increasing performance.
We’re continuing our Unified Access webinar series to discuss how our latest products can help you simplify your network infrastructure and better understand 802.11ac. This exciting, tech-packed webinar is tomorrow May 1st 2013 at 10am PST. Read More »
We’ve been really busy but also very thrilled about the work we’re doing to future-proofing the network, and it seems we’re not alone. One of our latest innovations, adaptive radio modules for the AP3600, has been selected by UBM as a Best of Interop finalist for the Wireless award category!
It’s an honor to be recognized for our innovation and technological advancements in wireless, and we wanted to share a bit more about our submission with you.
What are the Adaptive Radio Modules?
The Adaptive Radio Modules a family of solutions in a modular form factor that allows customers to adapt their wireless network to their current and future needs. The Adaptive Radio Modules provide a dedicated third radio that can be field upgraded on the 3600 Access Point.