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The Future of Monetizing Mobility

cisco_blog_mobiledevicesBy the end of this year, the number of mobile-connected devices will exceed the number of people on earth. As mobile device exponentially grows around the globe, the Internet of Everything (IoE) is driving even more relevant connections – reaching people and processes in new and unique ways.

Service providers are seeking new ways to accommodate the surge in mobile data traffic, smart portable devices and things coming onto their networks. As mobile devices proliferate, so do the opportunities to strengthen relationships with customers by delivering a superior subscriber experience.

Based on predictions in Cisco’s latest VNI Global Mobile Data Traffic Forecast, we know that we are just scratching at the surface of what’s possible in terms of creating new mobile customer experiences and revenue. Take a look at a few key growth predictions for next five years:

  • By the end of 2013, the number of mobile-connected devices will exceed the number of people on earth, and by 2017 there will be nearly 1.4 mobile devices per capita
  • Mobile network connection speeds will increase 7-fold
  • Two-thirds of the world’s mobile data traffic will be video

Based on these predictions and the explosion of mobile data traffic traversing networks, service providers need to Read More »

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Honesty is the Best BYOD Policy

Does BYOD really mean that my device will become the company’s device? Do I control my private data or does my employer? How can I make sure I maintain a work-life balance when my personal device is also my work device? Will my company support any device I choose?

Some of these questions might seem familiar as more business employees consider adding their own device to their company’s network. These questions also represent an important part of a comprehensive mobile strategy: User buy-in.

Brett Belding BYOD - without headerRecently, I read an interesting CIO article by Adam Bender that highlighted the importance of getting employees on board when implementing a BYOD policy. The article discusses that according to Frost & Sullivan analyst, Audrey William, many employees are worried that they won’t be able to control data on their device once they begin using it for work. In addition, William states that employees are also concerned about the lines blurring between work and play when both personas are merged onto one single device.

Although the concept of BYOD is not new, these concerns have important consequences in our networked world. So, what’s the answer?

An honest, safe, and secure MDM solution and effective policy communication. Read More »

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The Internet of Everything and the Digital Industrial Economy

As we continue to progress toward an Internet of Everything (IoE) digital world, organizations will need to think strategically about IT budgets and smart spending in order to keep pace with the changing landscape. CEO’s want a flexible, adaptable enterprise, and IT needs to deliver “fast IT” for them to achieve that.$3 8 Trillion

One part of this rapidly changing landscape is the rise of something Gartner calls the “Digital Industrial Economy.” Gartner SVP Peter Sondergaard said recently at Gartner Symposium/ITxpo that the digital industrial economy will be built on the foundations of cloud integration, social collaboration, mobile, and data. As part of this, worldwide IT spending will reach $3.8 trillion by 2014.

The main notion of the Digital Industrial Economy is that every company will become a technology company, every budget will become an IT budget and every business will become a digital leader. By this definition, it’s clear that the Internet of Everything—and the $14.4 trillion in value it will unleash—is at that the heart of this new economic model.

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An Internet of Everything Startup Spotlight: Alex Hawkinson, Founder & CEO, SmartThings

Last month I kicked off a new series focusing on companies and start-ups that are helping to move the Internet of Everything (IoE) forward. Today, I am excited to share some insights from Alex Hawkinson, founder of SmartThings, a platform for automating connected objects.

Alex shares an interesting perspective with us about the value of increased connections and how creating an open, low-cost way to automate our lives is key to achieving the full benefit of the Internet of Everything. Here’s a look at how Alex and SmartThings are pioneering the growth of IoE.

AHawkinsonSmartThings is garnering a lot of buzz in the industry for adding intelligence to everyday objects to achieve home and office automation. In which ways is SmartThings leading the way by connecting the previously unconnected?

The dream of the Jetsons-style house has long been just that – a dream. Different smart devices have come to market but, generally speaking, they’ve been hard to buy, set up and use. With SmartThings we set out to create a single platform and single app interface from which you can control all of the connected objects in your life. When you purchase a SmartThings kit, you can connect pieces of your home in minutes once you plug in the hub and download the app. You can mix and match third-party devices with those created by SmartThings to build the connected space that makes the most sense for you. SmartThings is simple enough that the average smartphone user can bring a connected world to life, but sophisticated enough that an inventor can create completely new devices and applications to custom fit his or her needs.

Read More »

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Deep Dive: Major User Interface Transformation in CMX 7.6

You read about the three flavors of analytics we offer with the Connected Mobile Experiences solution last week. One of the key innovations Evyatar discussed is the a completely transformed user interface for onsite analytics, so I want to give you all a closer look at exactly what enhancements are in store for location analytics CMX 7.6 (available later this year).

Redesigned from the bottom up, the UI update came from a strong team effort to  deliver a solution that is not only relevant to our customers, but intuitive and easy to use for business users. Our vision is that anyone from sales to marketing,  from store management to customer operations should be able to use the tool without having the call the IT guy.

The redesign process considered around the needs and learnings of our early customers, with over 20 individual customer interviews and previews, and incorporated input from proven UI and HCI experts.

The most important feedback was from our customers, and we listened! The new UI contains both overt and subtle changes, all tailored from our customers’ perspective in order to deliver tools they need to make better business decisions, enhance their customers experiences, improve their operational efficiency and increase their revenues

Some of the major UI innovations coming in this release include:

Analytics Dashboard

A new dashboard introduced to deliver key information at a glance when the user first logs in. The dashboard layout can be configured to display the most relevant information to the user so that they can immediately make use of it within the business.

ui1 Read More »

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