Remember the halcyon days of the Dot-Com era? A frothy stock market, venture capital money flowing like water and famous sock puppets characterized the exuberance of the day. One company (Boo.com) spent $188 million in just six months to create an online fashion store. And 16 start-ups spent over $2 million each for a 30 second advertising slot during Superbowl XXXIV to crow of their existence. But, all of the money didn’t matter – the mantra was all about capturing “eyeballs.”
The business theory of the day was that if you could get people to your website (the eyeballs) then somehow the money would come gushing in. You were a heretic if you questioned how that would happen. Eyeballs were a very monetizable item, so the more of them the better. Of course, we know what happened. The Dot-Com era came to a Read More »
Tags: advertising, Big Data, Cisco, dot-com, internet of things, monetization, Smart Cities, wifi
I have just returned from a very interesting and jammed-packed week at Mobile World Congress 2015 in Barcelona. A record 93,000 plus people are estimated to have attended this year’s premier technology festival. Much has changed in the industry over the last year since I reported my observations of MWC 2014. However, what is most remarkable is how the boundaries of mobility continue to expand and morph – everything now seems to be mobile? As such, the show offers a fascinating glimpse into the future of technology and the major social and business shifts that we can expect in the next few years.
The following are my personal observations and extrapolations from the show Read More »
Tags: 5G, business models, Cisco, IoT, mobile, mobile data, mobile devices, mobile networks, mobile operators, mobile world congress, mobility, monetization, MWC 2015, NFV, service providers, small cells, wi-fi
One of the first lessons that every economics student is taught is “supply and demand” – the fundamental economic principle that price goes up with increased demand. Yet we are witnessing the opposite to these age old principles in the mobile business. Despite phenomenal demand for mobility services, the mobile operators that provide these services are engaged in a fierce price war.
Faster, sleeker, and more powerful mobile devices, running countless of applications have transformed businesses and our personal lives. The insatiable demand for mobile devices Read More »
Tags: ARPU, Cisco, Cisco VNI, MNO, mobile, mobility, monetization, ott, pricing, wifi
Written by Igor Dayen, SP Product and Solutions Marketing
If you had a chance to join us at Cisco Live Milan last month, thank you very much for making this another exciting event for all of us. If you missed out being there in person, let me give you a brief summary of the highlights. Milan is the main industrial, commercial, and financial center of Italy and a leading global city where the EXPO 2015 will take place. What could be better than such a city to host the Cisco Live 2015 event! It proved to be fertile grounds for driving innovations with our service provider customers and partners. Our exhibition was structured to tell the story of the Open Network Strategy by presenting over 15 technology and business demos. We also brought the newest routers and switches with us to showcase the latest innovations that service providers can start deploying today. Last but not least we have teamed up with the DevNet area where attendees could get their hands on developing applications and learning on virtualization, orchestration, and automation. Our service provider booth of the Cisco Campus in the World of Solutions was very busy: “standing room only” and so many insightful conversations were conversations around the NFV (Network Functions Virtualization) and the SDN (Software Defined Networks), as pillars for delivering cloud services and an automated networking handling respectively, have matured significantly and are ready for prime time. Read More »
Tags: #DevNet, application virtualization, autonomic networking, business transformation, capex, cisco esp, cisco live, Cisco Live Milan, Cisco Open Network Environment, Cisco SDN, Cloud VPN, epn, esp, evolved programmable network, evolved services platform, MOI, monetization, netconf, network function virtualization, Network Service Orchestration, network virtualization, NFV, NSO, nV technology, open network strategy, Operational Simplicity, opex, SDN, segment routing, service providers, software defined networking, SP, virtualized Management services, vMS
Fifteen to twenty years ago we were in the middle of another frothy, technology-hyped revolution — the Dot-Com era. Mass adoption of the Internet promised radical changes in business and our everyday life and a new social and economic Utopia. In those halcyon days, stock prices were on a tear, venture capital money flowed like water, and countless start-ups greedily chased the pot of gold. Could the most recent technology revolution, the Internet of Things, be another Dot-Com experience?
Like the Dot-Com revolution the Internet of Things is the culmination of radical advances in four core technology pillars: 1) Connectivity (dial-up modems of yesteryear vs. mobile data and high-speed broadband today); 2) Data (the browser vs. big data and analytics); 3) Cloud (CompuServe and AOL vs. cloud storage and computing); and 4) Things (PC computer vs. smart phones, sensors and other machines). Like the Dot-Com era, technology visionaries and strategists could see that the perfect storm of the disruption in these core technology pillars would herald Read More »
Tags: Cisco, Internet of Everything, internet of things, monetization