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The Evolution of the Mobile Service Provider – A Five-Stage Strategy

dan-kurschnerWritten By Dan Kurschner, Senior Manager SP Mobility Marketing

Over the past decades, Mobility has advanced from a mere curiosity (remember those “brick” phones?), to a convenience and today being an indispensable part of our everyday lives.  Businesses are leveraging the internet and the cloud to deliver new services and capabilities – via the mobile network.   While we can access the internet and cloud-based services from almost anywhere, most people do so with barely a thought of the complexities it takes to deliver this ubiquitously connected experience.

Mobile service providers have long been building and upgrading their networks to meet growing demand for capacity and capabilities to stay competitive.   Recently, a new type of competitor has emerged to threaten Read More »

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How the Shift to Mobility & Location-Based Services is Changing Hospitality & Guest Services.

Mobility trend in Hospitality

A recent TripAdvisor survey found that over 40% of travelers use their smart phones to plan a trip and over 46% use their smart phones to enhance their trip while traveling.

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No longer is it just an idea or an aspiration for the hospitality industry to use innovative methods to engage with their guests, for example Marriott Hotels, just this year, announced the addition of mobile checkout to its industry-leading Marriott Mobile app for smartphones. Clearly mobile check-out is just the latest innovation from the brand as a new service designed for today’s connected travelers. Read More »

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Why CXOs Must Get Moving When It Comes to Mobility

With the frenzy that comes with new phone releases, the excitement that new app launches cause, and our increasing ability to establish connections with anyone virtually anywhere, it’s safe to say the Internet of Everything (IoE) is changing everything about our global network.

And while the Internet of Everything describes the connections that link people, places, process, data and things, the convergence of all of these elements is the source of its growth.

On their own, increased mobility, enhanced cloud and Fast IT are changing the business and IT landscape. A new model for IT that accounts for the convergence of these technologies is essential to accelerating the trajectory of the Internet of Everything to new heights.

Mobility has especially emerged as a key factor, with 25 billion devices estimated to be connected to the Internet by 2015. For this reason, tracking (and staying ahead of!)  top mobility trends remains a priority for every organization. Read More »

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School Board of Sarasota County Prepares WLAN for 802.11ac

May 16, 2014 at 9:30 am PST

Sarasota County Schools includes 24 Elementary Schools, 9 Middle Schools, 8 High Schools and various Technical and various Special Centers. It houses about 40,000 students in about 250 buildings. The Sarasota School IT Team believes in using the best-in-class technologies to provide the optimal connected experience for students, faculty, staff and guests.

This next generation pervasive WLAN network enables students to collaborate with each other anywhere on the campus and with the teachers in the classroom. In the previous blog, we described how Bowdoin and the Pinellas County have embraced the IOS based 5760 Series controllers. In this blog, we will cover more details about the recent upgrade of the Wireless LAN Controller from the previous model WiSM to the new model 5760 and describe highlights of our conversation with xx about the WLAN deployment itself.

Read More »

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Mobile Retail Evolution and Location Based Services

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This is part of a series of how location services is a core part of the mobile evolution in various industries. In a previous post I looked at the growth of mobile  location, data and context based advertising, and there is no doubt from the evidence that this market space is already big, and predicted to grow exponentially over the next 4 or 5 years.

While this is very interesting at a macro level, for most of us what does that really mean, what can it be used for, how can we get some value or benefits from it….

Let’s look at this from the point of view of various industries, both looking at the uses of the consumer and of the business in a practical manner.

Today we look at the Retail Industry, and ask a few questions to understand the landscape.

  • How are consumers habits changing
  • What are retailers doing about this
  • What can we expect to see in the coming year(s)?

How are consumer habits changing?

We already know that today over two-thirds of all U.S. consumers have a smartphone (expected to be >90% in about 3 years) and the capabilities that this brings is changing the face of retail business as we know it. Specifically looking at mobile retail and advertising the patterns are undeniable, we as mobile retail consumers are doing things differently and happy to engage and be engaged in new ways.

◦    Remember the coupon cutting days…well mobile coupons are starting to become the norm…recent research among mobile users shows significant numbers redeemed mobile coupons… 41% at grocery stores, 41% at department stores, and 39% @ clothing stores (source: Business Insider 2014) Read More »

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