When was the last time you looked at your mobile device? Minutes ago? Seconds ago? We can’t seem to live without them, and in the consumer space, new mobile services are popping up it seems faster than your Twitter feed can handle. Below are mobile consumer services trends from the latest VNI Service Adoption Forecast (2012 – 2017) – you can see Mobile SMS, Mobile Commerce, Mobile Video, and Mobile Social Networking are on the rise, as is the number of devices per consumer.
Many organizations are looking for ways to leverage this upward trend in mobility and innovative mobile services for business benefit – whether it be for increasing customer satisfaction and communicating how the general population wants to receive communication, or offering Wi-Fi so users are able to consume the mobile services they want.
Cisco has made a big investment in mobile location-based services (LBS) over the past year with the introduction of the Connected Mobile Experiences (CMX) solution. CMX enables mobile users to adopt new innovative mobile services with an added benefit of relevance. Businesses can conduct mobile commerce, send texts, extend mobile video, or integrate mobile services with social media now based on the user’s location. Read More »
Tags: application, architectural approach, consumer, customer satisfaction, devices, ecommerce, innovation, innovative, lbs, line-of-business, location, location based services, location-based, mobile, mobile device, mobile LBS, mobile service, mobility, network, onboarding, Smart phone, social networking, trend, user experience, video, vni, wi-fi, wifi, wireless
To read the first part of the Network Matters blog series that focuses on how IT leaders can rely on a network to simplify the process of onboarding new mobile technology, click here. To read the second part of the series that discusses how an architectural approach to mobility is essential for the Future of Mobility, click here.
The ultimate goal of business mobility is to drive better productivity, heightened customer experience, and achieve a harmonious work/life balance.
As we’ve discussed over the course of this Network Matters blog series, businesses can support and shape further adoption of this key technology and capture its full benefits by implementing the right network solutions.
It’s also important to discuss how business mobility represents an opportunity for service providers (SPs). I’m going to address three of them:
- Consumerization of IT to offer cloud-delivered mobility services at lower cost-to-serve, as well as service delivery reinvention
- New emerging and monetizable business models to support consumer desire for unique service offerings
- Consolidation of the business mobility market to provide a more integrated, end-to-end value proposition
Service providers can deepen their enterprise customer relationships by addressing pain points and meeting new enterprise mobility challenges. According to a recent Cisco whitepaper, here are some ways SPs can embrace new mobile opportunities by focusing on comprehensive network solutions.
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Tags: Cisco, cloud, future of mobility, infrastructure, mobile, mobile device, mobility, network, Service Provider, unified communications, wireless
It’s a critical time for enterprise IT as new mobile devices from Apple, Samsung and Google enter the market and operating systems are updated almost weekly. Apart from the new color and form factor options, this round of new technology features new operating systems and a proliferation of app updates, which IT leaders must be prepared to meet head on.
It’s an exciting time for mobile technology, but it’s also an important time for enterprises to look at not only meet the demands of today’s mobile-enabled workforce, but tomorrow’s as well. Basic mobility functionality is not and will not be enough, and a solid framework must be put in place to support the growth.
In this inaugural post of a four-part Network Matters blog series, I’ll be discussing how IT leaders can rely on a network, built for all kinds of devices, to simplify the process of onboarding new mobile technology and free up precious IT resources. I would like to provide you with a deeper look at how having the right network in place can help ease the challenges of tomorrow that will be presented to IT departments due to device evolution and enable a culture of self-service for employee-owned devices.
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Tags: architecture, Cisco, infrastructure, mobile, mobile device, mobile workspace, mobility, network, unified communications, wireless, wlan
We are living in a new mobile world evolved from the convergence of two separate mobile experiences: our cellular (mobile voice) world and our Wi-Fi (mobile data) world.
We’ve seen these changes in mobility transform business operations and create new opportunities for businesses like MGM Resorts International in hospitality. The question that now remains is how will your business capitalize on these new opportunities and keep up with the competitors in your vertical?
Developing a comprehensive mobile strategy will be key to staying competitive in this new mobile internet world. It’s an approach that requires more than keeping the lights on or running the business as usual. It’s changing the way we think about mobility and what it can do to transform your business. From leveraging mobility-enabled location-based services to empowering a mobile workforce through BYOD, the right strategy can reap rewards for years to come. Read More »
Tags: Cisco, future of mobility, Internet of Everything, IoE, mobile device, mobility, Service Provider, wi-fi, wifi, wireless, wireless network
By the end of this year, the number of mobile-connected devices will exceed the number of people on earth. As mobile device exponentially grows around the globe, the Internet of Everything (IoE) is driving even more relevant connections – reaching people and processes in new and unique ways.
Service providers are seeking new ways to accommodate the surge in mobile data traffic, smart portable devices and things coming onto their networks. As mobile devices proliferate, so do the opportunities to strengthen relationships with customers by delivering a superior subscriber experience.
Based on predictions in Cisco’s latest VNI Global Mobile Data Traffic Forecast, we know that we are just scratching at the surface of what’s possible in terms of creating new mobile customer experiences and revenue. Take a look at a few key growth predictions for next five years:
- By the end of 2013, the number of mobile-connected devices will exceed the number of people on earth, and by 2017 there will be nearly 1.4 mobile devices per capita
- Mobile network connection speeds will increase 7-fold
- Two-thirds of the world’s mobile data traffic will be video
Based on these predictions and the explosion of mobile data traffic traversing networks, service providers need to Read More »
Tags: Cisco, Internet of Everything, IoE, mobile device, mobility, network, Service Provider