By Marc Latouche, Vertical Manager, IBSG Service Provider
The Cisco Visual Networking Index (VNI) Global Mobile Data Traffic Forecast Update projects a 13-fold increase in global mobile data traffic between 2012 and 2017 — two thirds of it video. To move all that data traffic with speed and quality, mobile network connection speeds will increase sevenfold by 2017. Clearly, mobile data services are becoming increasingly important. The question is, who will capture the revenue associated with all this activity? While mobile service providers (SPs) invest in building and maintaining the infrastructure to carry this burgeoning mobile traffic, over-the-top (OTT) content providers are benefiting from that new capacity, enabled and financed by mobile SPs.
Where are the revenue growth opportunities for service providers in this fast-changing mobile data landscape? Are there opportunities for mobile network operators to partner with OTTs, or to provide services that can extract greater value from the network? Read More »
Tags: Cisco, Cisco Visual Networking Index, Content Delivery, content providers, html5, IBSG, Internet Business Solutions Group, mobile data, monetization, ott, over-the-top, Service Provider, SP, value-added services, vni
The mobile market will be vastly different 10 years from today. We will see two and a half billion more people connected to the internet, but also 50 billion more devices. Those devices are going to have a totally different consumption profile compared with the smartphone or dongle user that we have today. We will have a mobile market with mobile internet which has got to have flexibility in terms of how it supports the massive number of devices, signaling events, and bandwidth that will occur in the future.
To manage this exponential growth in mobile data, effective small cell networks need to take advantage of both licensed and unlicensed spectrum. Small cells help operators increase coverage, capacity, and services, effectively and have already proven to be vital element in mobile networks. To better integrate licensed and unlicensed small cells, we have identified 5 fundamentals that are important to remember: Read More »
Tags: analytics, architecture, big thinkers in small cells, device, Enterprise, HetNet, mobile data, mobility, Service Provider, small cells, Small Cells Big Thinkers, SON
No one could have imagined the fundamental impact the Internet would have on both society and the economy—changing our lives forever. The Internet has already transformed the way we work, live, play, and learn. And, this is only the beginning.
The extraordinary growth and transformation of the Internet is unprecedented, but what does the future of technology hold, and where is the Internet heading? Business executives, technologists, and policymakers are not only asking these questions—they also are looking for a map of the future that will help them assess changes in the Internet, and possible out-comes and implications of those changes for business, national policy, and regulation.
Recent research by Cisco IBSG has identified 10 major technology trends that we believe are shaping the direction of the Internet today and, most certainly, will change its direction in the future.
- A World Gone Mobile Read More »
Tags: Big Data, Cisco, devices, government policy, IBSG, ICT industry, internet, Internet of Everything, mobile, mobile data, Networks, ott, Service Provider, technology trends
A dominant theme for the mobile networking industry at this year’s Mobile World Congress was how to cope with exploding demand for mobile data. Part of the answer is new technology but part is better spectrum policy.
Network operators today are facing a stiff challenge to expand infrastructure to keep pace with data traffic growth as more consumers stream HD video on their mobile devices and businesses employ collaboration tools to increase productivity. As a result, service providers are working harder than ever to manage their networks and scarce spectrum by deploying high quality small cell Wi-Fi in combination with traditional macro cell base stations. This is the “heterogenous network” or Het Net.
Just a few years ago, Read More »
Tags: john chambers, mobile, mobile data, mobile internet, mobile world congress, mwc 2013, Robert Pepper, Service Provider, wi-fi
For much of Wi-Fi’s history, technologists and mobile industry executives viewed it as the “poor cousin” to licensed mobile communications. Today, all that is changing with the explosive demand for mobile data, the proliferation of new and powerful devices, and shifts in customer behavior and usage. Increasingly, Wi-Fi is seen by technologists and consumers alike as a partner to licensed mobile, enabling expanded wireless access.
Based on research and engagements with leading operators throughout the globe, the Cisco® Internet Business Solutions Group has identified six important trends that we believe are redefining this new world of Wi-Fi:
1. Predominance of Wi-Fi for Wireless Access Read More »
Tags: business models, Cisco, data analytics, IBSG, mobile, mobile data, mobile devices, mobile networks, mobile operators, monetization, service providers, wi-fi