Cisco Blogs


Cisco Blog > Partner

Cisco Partner Summit Day 1: The Ecosystem Effect

Partner Summit officially kicked off today, with partners crowding in to the General Session for the opportunity to hear from John Chambers, Chairman and CEO, Bruce Klein, SVP of the Worldwide Partner Organization, and Edison Peres, SVP of Worldwide Channels.

Today’s presentations were all about strategy and channel evolution – and how a healthy, profitable partner ecosystem is so crucially important to helping Cisco and our partners thrive and grow. We got the chance to catch up with partners to hear their perspectives on today’s General Session. Here’s what they had to say:

Read on for a full recap of today’s General Session. Read More »

Tags: , , , , , , , , , ,

Midmarket Push at Partner Summit: New Cloud Managed Services and Catalyst Switch

Co-Author: Sanjit Biswas, VP and GM, Cisco’s Cloud Networking Group 

Since our acquisition of Meraki in late 2012, you have heard us talking about the midmarket and new opportunities for channel partners and customers. I’m pleased to say that today, at the Cisco Partner Summit in Boston, we have some exciting updates for you. Specifically, we’ll focus on our Made for Midmarket portfolio which includes a range of new product offerings, services and solutions designed for midsize customers.

As part of Cisco’s newly formed Cloud Networking Group, we are unveiling our complete cloud managed networking portfolio specifically focused for midmarket deployments, consisting of security appliances, switches and wireless LANs.

Get Your Heads in the Cloud – Services and Revenue Opportunities

New for partners today we are introducing the Cisco Meraki Managed Services Dashboard – bringing together a number of features for Managed Service Providers (MSP) to offer cloud-managed networking as a service to their customers. This MSP dashboard features specific tools, analytics and monitoring capabilities and is built to allow our service providers to manage end-customer networks easily from a central location while still maintaining separation and security of each customer network.

Key Highlights of the Managed Services Dashboard

  • MSP Portal – Service providers can easily monitor the health of end-customer networks from a centralized location.
  • Manage your Brand: MSPs can customize the logo on the dashboard to promote their own brand with end-customers. Cisco will work directly with the MSP to customize the content.
  • Support Ticketing: Easy for MSPs to create, monitor and respond to support cases with Cisco staff.
  • Remote Live Tools: A complete set of tools that make remote monitoring of the network significantly easier – a perfect fit for Helpdesk or Network Operations Center (NOC) staff.
  • Partner Benefits: Using the new MSP dashboard, partners can increase profits through managed services, enable existing MSPs to profitably grow their midmarket offering and allow traditional VARs to quickly introduce managed service offerings.

Summary-graphic_v1

Read More »

Tags: , , , , , , ,

How Cisco Partners Win in the Midmarket

Admit it: you hear Cisco and automatically think enterprise networking leader. Well, it’s time to expand that thinking. This week at Cisco Partner Summit we are officially turning the spotlight on the midmarket and the opportunity it offers Cisco channel partners for growth and profit.  With 1.4 million midsize businesses – which we define as companies with 100-1000 employees – spending an estimated $25 billion on technology and $30 billion on services by 2016, we know this is the right market to focus on with our channel partners.

Faced with market trends such as mobility and cloud, today’s midsize businesses have rapidly increasing IT demands with limited resources. They have many of the same needs as a big business, but smaller IT staffs and budgets to meet them. To remain competitive, mid-sized businesses need to be able to evolve quickly to address today’s business challenges and prepare for the future. This is where Cisco and you, our channel partners, can help.  Read More »

Tags: , , , ,

New Midmarket VDI Solutions For Cisco and VMware Partners

Cisco and VMware share a long track record of joint innovation and integrated solution development, providing differentiated capabilities and benefits for our partners and customers. Cisco Unified Computing System (UCS) is a great example of technology that raises the performance bar and dramatically simplifies the data center operational environment by delivering a compute platform purpose-built with scalable virtualization in mind. Meanwhile, VMware Horizon View is uniquely suited to delivering a total desktop virtualization solution that simplifies IT management, increases security and increases control of end-user access while centrally delivering desktop services from the cloud, which drives down costs.

When you pair Cisco UCS with VMware Horizon View-you get the best of both worlds: truly scalable, easy to manage, end-to-end solutions that dramatically improve price-to-performance ratios for desktop virtualization deployments.

Large enterprises began adopting Virtual Desktop Infrastructure (VDI) as customers sought more secure, scalable and cost-effective means to deliver desktop workspaces to end-users. These days, VDI helps enterprises support growing trends like Bring-Your-Own-Device (BYOD), or as some of our VMware friends call it, Spend-Your-Own-Money (SYOM). As a result, Cisco and VMware have been successfully delivering VDI solutions to enterprise customers for the last two years.

But what we’ve heard from you, our trusted channel partner community, is that it’s harder to build the business case for VDI with customers who are in the midmarket space. Not only do these customers have fewer seats to virtualize, but they’re also usually without the resources or time to decipher how all of the moving parts associated with VDI fit together. How do we enable them to benefit from VDI without the significant CAPEX hurdle, or the costs associated with scaling once their needs grow? And how do we provide them with simpler, more cost efficient solutions?

Check out how partners benefit from a tremendous midmarket VDI opportunity.  Read More »

Tags: , , , , , , , ,

New Collaboration Tools and Tips to Help Partners Capture the Midmarket

February 12, 2013 at 7:56 am PST

The midmarket segment (100-1,000 employees) is huge, representing a $7.1 billion opportunity. And we’re here to help you get your fair share.

Midmarket customers have the same collaboration needs as larger enterprises, yet require scalable and tailored IT solutions that allow them to communicate effectively, make decisions faster, and compete in this increasingly global economy. Tapping into this segment can lead to increased sales opportunities, and ultimately, growth for your collaboration practice.

To help you win big in midmarket, Cisco is providing a number of new product, program and partner enablement tool updates designed specifically for this segment.  Cisco continues to invest in programs like Partner Plus, as well as enhanced solutions and services offers to help partners succeed with midmarket customers..

What are the updates and how can it help you get your share of this untapped opportunity?  Read More »

Tags: , , , , ,