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The medianet demo at NYC Interop 2010

Pervasive Video over the network is a topic that we’re hearing a lot about these days, with the recent Cisco launch, as well as stats being thrown around about the number of hexabites that video is consuming according to the Cisco Visual Networking Index (VNI).  But where is the proof of this? And how do I deploy and maintain all this video?

Here is one way.  In case you missed last week’s Interop IT Conference and Expo in NY, on Oct. 20 and 21st, 2010, the Cisco Medianet team presented a very cool demonstration highlighting current medianet technologies: IP SLA Video Operation, and Auto Smartports were on exhibition. These technologies help organizations deploy rich media services to:
•    Accelerate and ease video application deployments
•    Assist in validation of rich media service quality
•    Diagnose video issues and reduce time to resolution of problems

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What is a medianet?

Enterprises are starting to adopt all types of video usage to significantly increase worker productivity, improve collaboration, reduce costs, move towards Green IT by reducing their carbon footprint, streamline and optimize business operations. Adding new video services radically changes the demands on the network. Video consumes significantly more bandwidth than voice so over-provisioning in the network to avoid resource contention problems is not a viable option. Also, the requirement is not simply about the bandwidth, it is about rich service capabilities that must be enabled in the network; for example, how to protect multimedia sessions in progress against the risk of quality impairment due to intermittent extreme network conditions, and how to efficiently deliver one-to-many interactions. There is a need for the network to be aware and respond to the needs of a range of media and network applications.

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Bringing Telepresence into the Living Room

October 6, 2010 at 10:20 am PST

Today, we announced that Cisco is bringing telepresence into the living room. Cisco umi telepresence is Cisco’s first medianet-ready consumer endpoint and represents a significant step in our video strategy.

httpv://www.youtube.com/watch?v=TgOdtA_H2Ug

What does this mean for Cisco channel partners?

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The New Retail Workplace Experience

Multi-channel retailing enables all types of shoppers to enjoy shopping on their own terms. Whether it’s on a TV, a computer, or the 3.5 inch screen of a smart phone, retailers create experiences that increasingly allow consumers to escape store crowds and get access to a wealth of product information with a click. 

E-commerce of-course is also changing traditional retailing in a profound way. The very shoppers that are accustomed to their own retail utopia with no queues, parking meters, instant access to information, integrated social networking, fast and accurate service, also require the same when visiting the brick and mortar store. As a result traditional retailing is now held to a whole new standard of increased expectations that is putting operational pressures, many of which are placed on the shoulders of store employees.

You might wonder what Cisco has to do with the retail workplace experience. Cisco’s Borderless Networks Architecture enables in many ways the next generation retail workplace experience by improving employee and manager productivity through streamlined IT operations that protect the integrity of company and customer data and result in enhanced customer experiences.  

Let’s look at a day in the life of the new retail workplace with some examples of how Cisco Borderless Networks can positively impact retail employee productivity:

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