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Happy Holidays: A Special Rap and Holiday Tribute from Cisco

2010, what a year it was. Let’s see, it was the Year of the Tiger, the year of “Write the Rules, Own the Game,” the year of Cisco raps, and the year that Cisco and Tandberg joined forces.

There were so many momentous events that shaped 2010. While it’s impossible to list all of them, we put together a video and a rap to commemorate some of the events that happened over the past 365 days. Our video also includes best wishes for good tidings in 2011 from a number of different WWPO leaders.

Curious about the clips we featured in the video? Check out the following events that made the cut, and let us know your highlights.

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Cisco Employees = Together

Cisco employees from all around the globe gathered to celebrate the latest phase of our Human Network Campaign, “Together, we are the human network.” To kick off this exciting new campaign we held a global internal event where we challenged offices across the globe to form one letter from the word, “together”. The purpose was to have employees experience, first hand, the power of being together. Increasingly, through video, we can become closer than ever to feeling like we are truly together.

Employees accepted the challenge and began coordinating this effort. Did I mention that the word “together” was to be created in cursive? Many emails and a couple weeks later, the footage was complete..Internationally, we proved that through uncooperative weather and a pressing deadline, we managed to accomplish the task!

Look at the photo below to guess which Cisco offices formed each letter!

The human network becomes exponentially more powerful and more human with video. Networked video solutions at home, at work and everywhere we go help us to be more engaged with one another. The human network isn’t just connected anymore, now we are involved, more authentic and more genuine through all the capabilities that video provides.

This global endeavor was a collaborative effort, quickly executed on a shoe string budget. Across the globe, teams creatively managed to not only replicate the letters but to also bring in employees from all facets of Cisco.

At  Cisco headquarters, The Social Media Marketing Team hosted a Twitter Parade (keyword #Cisco) so all employees, internationally, knew of the challenge. Our Cisco Store worked with employees to make murals highlighting what actions we can accomplish together, and the Corporate Communications Team gathered footage for our video, ‘Making of the T’.

Want in on the action? Join our Twitter Parade, check out the Flickr album and watch below as our employees across the globe show that “Together, we are the human network.”

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Partner Velocity: Unleash Your Inner (Marketing) Superhero

We’ve wrapped up an action-packed week at Partner Velocity in Barcelona, Spain where Cisco partners learned, not only to change their way of thinking about marketing, but also to use social media in innovative ways.

I had a chance to interview speaker and creative director of Thinque Anders Sorman-Nilsson about ideas and how to “thinque funky.”

Anders says that in a highly digital world, high touch (and appealing to our customers’ hearts and emotions) is key. He also talked about thought leaders, those who have unleashed their own inner super heroes, who blaze a trail in new thinking.

What else did partners learn at the event? Here are just a few memorable quotes from speakers.

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Harnessing the Power of Marketing at Partner Velocity

With new ways to amp up your marketing, innovative ways to use social media, ways to market the cloud, and outside-the-box thinking, the fourth annual Partner Velocity event kicked off yesterday in Barcelona, Spain.

So far, attendees have heard from speakers about a variety of topics, including: How to “thinque funky,” differentiation, using mobile for marketing, cloud, and personal tips on growing professionally and balancing home/work life. We’ll have interviews with speakers and session recaps over the next few days. I got the chance to visit with a few partners to find out what they’re eager to learn about at this year’s event.

With only one full day of the event under our belt, we’ve already learned a ton. Read on to find out what we’ve heard about so far.

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Live from Partner Velocity: Recap of our Channels Chat with Scott Klososky

After jumping on two planes, and lugging along all of my video equipment, I’ve made it to Barcelona, Spain, for Partner Velocity, which is taking place this week. This annual event brings together thought leaders from across the marketing world to talk and engage with our partners, helping them learn the latest marketing tips and tricks.

Today I had the chance to host a Ustream broadcast with Scott Klososky, the former CEO of three startups. Scott filled us in on cloud computing, one of the most disruptive technologies since the advent of the Internet. Scott will be hosting a session here at Partner Velocity titled “What Is the Cloud and Why Should I Care?” With that as the jumping point for our discussion, we had a far-ranging talk on why cloud is critical right now.

Here’s a replay of the broadcast:

Want to read more about what we talked about? Read on for a recap. We also have information about our next Ustream broadcast, which is on hosting a Ustream broadcast, scheduled for tomorrow, at 11:45 a.m. CET.

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