Reports of the physical retail store’s death have been greatly exaggerated. As a recent survey from the Cisco® Internet Business Solutions Group (IBSG) found, 93 percent of products sold in the United States are still bought in brick-and-mortar locations. And while technology has upended many product categories and more than a few individual retailers, it simultaneously creates opportunities for retailers to continue to make the store shopping experience both relevant and compelling. Big Data in the store is key to achieving this.
By Shaun Kirby, Director, Innovations Architecture Internet Business Solutions Group
If anyone still doubts the overwhelming complexity of today’s data deluge, Eric Schmidt, the chairman of Google, offers some poignant perspective. In a recent book, “The Human Face of Big Data”, he observes that from the dawn of civilization until 2003 humankind generated five exabytes of data. Now, we produce more than five exabytes of data every two days.
Those torrents of information may be intimidating, but they also promise great opportunities. Indeed, Big Data has been touted as an answer to many problems. Looking for customer buying patterns? Retailers have petabytes of purchasing history. Need to test a new drug? There are terabytes of patient data to be analyzed. Launching a new product? A mountain of social media data awaits you. Read More »
What an exciting time to be in the tech industry. We are at the beginning of a major transition to the Mobile-Cloud era. Trends like bring your own device (BYOD), access anywhere, virtualization, and machine-to-machine connections have given way to a new breed of applications. We estimate that approximately 50 billion devices will be connected by 2020. In 2010 alone, more than 350, 000 applications were developed with more than three million downloads. A 44-fold increase in data creation is predicted from 2010 to 2020, with 34 percent of it in the cloud. All of this leads to a world of intuitive connections between people, processes, data and things on the network – the Internet of Everything.
When the history of the Internet of Everything (IoE) is written, its success or failure will be determined by answering one question. How did IoE benefit humanity? In the end, nothing else matters.
With this in mind, let’s look at two examples of how IoE will benefit people, both today and tomorrow.
Today—Transforming the World’s Cities
To revitalize the world’s largest cities, City24/7 — a company committed to making public communications more accessible to everyone, everywhere — in collaboration with Cisco IBSG and the City of New York has launched an interactive platform that integrates information from open government programs, local businesses, and citizens to provide meaningful and powerful knowledge anytime, anywhere, on any device. In short, City24/7 delivers the information people need to know, where and when it helps them most.
Located at bus stops, train stations, major entryways, shopping malls, and sports facilities, City24/7 Smart Screens incorporate touch, voice, and audio technology to deliver a wide array of hyper-local (about two square city blocks) information, services, and offerings in real time. The Smart Screens can also be accessed via Wi-Fi on nearby smartphones, tablets, and laptop computers.
The overarching goals of the City24/7 Smart Screens are to: Read More »
In the months since I attended the Smart Cities event organized by Qualcomm and CommNexus in San Diego, the buzz about “Smart Cities” and the use of machine-to-machine (M2M) wireless technologies has only grown louder and more intense. Which Smart City-relevant innovations are under development inside Qualcomm?
Known primarily for mobile chipset technologies, Qualcomm is working to optimize wireless networks and sensors that support M2M solutions and, ultimately, Smart Cities of the future. An often-overlooked part of this initiative is the company’s work in preparing the wireless industry for the imminent tsunami of data that will come when countless “things” equipped with M2M wireless sensors—part of the “Internet of Everything”—hit wireless networks. Qualcomm calls it the 1000x Challenge, referring to wireless industry predictions about a 1000x increase in mobile data usage between 2010 and 2020.
From Qualcomm’s perspective, a “smarter grid“ employs digital wireless technologies that allow utility companies to safely and securely deliver prepaid electric services that save homes and businesses money through real-time monitoring of power usage over existing cell networks, thus reducing deployment costs for the utility and saving energy for the planet. At the same time, smarter grids enable customers to better manage their own energy usage.
One recent Smart Grid example is Qualcomm’s work with Duke Energy, the largest electric power holding company in the United States. The success of this collaboration has enabled Duke Energy to install hundreds of thousands of communications nodes, which interface with electric and gas meters, line sensors, transformers, and other end points, meters, sensors, and distribution automation equipment, and optimize energy usage in five states.
Working with ECOtality, a maker of electric vehicle (EV) charging stations, Qualcomm participated in The EV Project, the largest deployment of electric vehicles and charge infrastructure in history. The project, now in nine states plus the District of Columbia, leverages cellular technology incorporated into charging stations, enabling EV car drivers to easily find charging stations with their smartphones. Moreover, the solution allows users to reserve stations as well as receive alerts users when the charge is finished or if it the charge has been interrupted.
Another exciting development, also involving EVs, is Qualcomm Halo’s teaming with Renault and Delta Motorsport in London. Qualcomm Halo, a subsidiary of Qualcomm, produces wireless charging mats that enable EV drivers to simply drive up and park over the charging mat—no exact alignment necessary (e.g., you have to line up your electric toothbrush perfectly on the charger in order for it to charge). Initially, the benefit is no longer having to deal with tangled charging cables. But looking beyond that, Qualcomm Halo envisions embedded chargers in the roadway. Even further out is the idea that these mats could be built into the road and connected to the overall Smart Grid. Depending on the time of the day, more or less energy resources could be devoted to that specific roadway, effectively channeling energy to where it’s needed most.