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Revamping the MSE User Interface

As part of the WLC 8.0 release, we addressed customer comments and revamped the user interface (UI) for the MSE. We wanted to make it easier for customers using both MSE and PI to adjust to larger deployments. We also wanted to quicken the pace at which we could deliver features to the customers. Today I want to walk you through the landing page and configuration of the new MSE UI.

Landing Page

The landing page is the first thing one sees when logging into  the MSE UI. This page provides the user with a basic snapshot of system health, an easy way to launch the apps, and a quick status of the various services on MSE.

System Health

The new UI highlights important parameters like CPU and Memory usage in order to give the user an indication of the stress being handled by the MSE.

 mseui1 Read More »

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Show Me the Retail Data

retailSuccess in retail often comes down to a counting game.  How many people pass by your store?  How many come inside?   How long do they stay?  And most importantly how many ultimately buy?

Today, the retail counting game has gotten a lot easier because we can now count devices as proxies for people, since many potential customers today, myself included, won’t leave home without their smartphone.  As soon as they enter a store, the beacon on their cell phone effectively announces its arrival to the Wi-Fi network and voilà, we have a count.

With the help of CMX Presence Analytics, these smart devices can help answer many key retailing questions with a single access point.

  • Who?
    Who is passing by the store versus coming in?  Presence Analytics uses both the cell phone’s signal strength as well as the time spent in the area to determine the number of people walking by versus in-store visitors.  Presence Analytics provides simple, quick reports on retail conversion metrics.   You can also track how often visitors return to a store in a given time period can be tracked, which can be key for customer loyalty programs.

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#HITEC Higlight: How Cisco’s CMX is Delivering Profitable Outcomes to the Hotel Industry

hitec14.1HITEC 2014 takes place this week in Los Angeles, where the brightest minds and hottest technology in the Hospitality industry congregate in one place, with over 300 companies displaying the latest technology solutions to the industry.

CMX is featured at the HITEC Convention in both the Cisco booth and as a part of the Hyatt keynote address.

Cisco CMX @ HITEC

Cisco’s CMX solution was on display at the Cisco Booth and also running at the event venue the Los Angeles Convention Centre.

The following screen shots show some examples of the analytics in action at the show.

This is a heat map of devices during the early part of the morning when the exhibition flow first opened, and the delegates can be seen streaming in the front entrance and then spreading out across the show floor. We can also see that over 3000 devices have already been detected at the venue.

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Connected Guests: Connected Mobile Experiences for Hospitality

Imagine this travel experience: You enter your hotel, and your mobile app buzzes to welcome you back and offers you free Wi-Fi within the lobby area. The app informs you you’re now in line for check-in with a 3 minute wait – your latte is being made in the waiting lounge, and the receptionist will come directly to you. After you check-in, the app launches a map of the property, highlighting all of the hotel’s amenities. As you walk to your room, personalized dining and spa promotions appear – they can be used anytime during your stay.

Cisco Connected Mobile Experiences solution can enable hospitality organizations to use Wi-Fi location services to engage and retain always-connected mobile guests by providing them with highly personalized content and experiences.

Hospitality venues can also use the Wi-Fi network to augment the guest and conference experience to build loyalty and boost sales with location-based information integrated into mobile applications.

Watch our 35 minute webcast (Available On Demand) to learn about the Wi-Fi technology behind the solution and strategies for how to create connected mobile experiences to engage your guests. Read More »

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On Demand: Boost Revenue, Build Loyalty in Your Retail Venue

Cisco Connected Mobile Experiences is a new solution that helps enable retail organizations to use Wi-Fi location services to deliver engaging store experiences and generate valuable shopper insights. Our industry-specific webinars so far break down use cases for Connected Mobile Experiences for airports/transportation and retail..with  more coming soon.

Our latest CMX webinar on demand is specific for retailers: “Boost Revenue, Build Loyalty.”

View this 45-minute on-demand video webcast to learn how to captivate your shoppers with new mobile apps supported by Cisco Connected Mobile Experiences. Discover how real-time location intelligence from your wireless network can enhance customer loyalty, improve store operations, and help you:

  • Deliver a personalized in-store shopping experience that increases customer intimacy
  • Provide important information at critical purchase decision points Read More »

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