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CMX Analytics: An Inside Scoop on CiscoLive! Milan #CLEUR


Today is the final day of a very busy and successful Cisco Live Milan 2014. Read my initial observations from the event earlier this week.

As the event draws to a close, lets look at some of the location analytics available via Cisco’s Connected Mobile Experiences solution (CMX) and perhaps try to answer some of the following questions about the event.

For this I will just focus on the World of Solutions Show floor – approximately 800,000 sq feet in size, and containing all the Cisco Booths and the partner displays.

  1. How many people actually visited the world of solutions?
  2. How many people did  the different Cisco Booths attract?
  3. Where was the busiest part of the show floor?

These and other insights can be derived from looking at the business intelligence that emerges from CMX. Read More »

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Looking for Santa? Use Cisco Location-Based Wi-Fi!

As children all around the world are eagerly anticipating Santa’s arrival on Christmas Eve, children in hospitals around the Americas were able to get their wish list in before the big day. This month, Cisco teamed up with several children’s hospitals with a Santa Connection project, which allowed children not well enough to visit Santa onsite to still communicate their wishes to him from their bedside using Cisco video.

I was able to work with one of these hospitals, Johns Hopkins Children’s Center in Baltimore, to augment the Santa Connection experience with a ‘Santa tracking’ app, which allowed children to know how close Santa was to making his virtual appearance to individual rooms in the hospital. An elf traveling ahead of the Santa Video team carried an iPad displaying a live webpage showing the location of the much-anticipated video visit. Here is a screenshot of the app experience:


Utilizing the Connected Mobile Experiences solution, which includes the REST APIs provided by the Mobility Services Engine (MSE), we were able to show the children where the Santa team was in relation to them – with a Santa icon where Santa’s video crew was and a smiley face showing the child’s current location. Read More »

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Deep-Dive Techwise Technical Workshop: Cisco Connected Mobile Experiences

Next Thursday you don’t want to miss a live technical webcast with Q&A on the hot topic of Wi-Fi location-based services. Join Techwise tech legend Jimmy Ray Purser and technical marketing engineer lead Darryl Sladden for a deep technical discussion covering the ins and outs of Cisco’s Mobility Services Engine – the intelligence engine in the Cisco Wi-Fi network that enables Cisco Connected Mobile Experiences functionality.

You’ll get a full, hands-on view of four pieces of the solution and see how it all ties into your Wi-Fi network:

  • Location detection – how Cisco’s Wi-Fi infrastructure detects mobile devices and calculates their location
  • Analytics – how the MSE aggregates and reports Wi-Fi location data and trends to administrators and operations leads so that they can better understand guest behavior
  • APIs – how Cisco’s Mobility Services APIs provide application developers rich, contextual information they can use to create a variety of internally and externally-facing apps
  • Maps – a use case of how Cisco uses it’s own Wi-Fi location-based services inside the organization to increase efficiency and employees get to where they need to go

This is an in-depth session you won’t want to miss. Register now and mark your calendars for December 12!

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Advanced Use of CMX at the Internet of Things World Forum in Barcelona

The inaugural IoT World Forum closed today in Barcelona with the overall sentiment being that it was a resounding success.

One of the key messages that emerged was the need for everyone to work together and for the customer solutions of the future to be drive by business outcomes or capabilities, rather than by what it takes to deliver them or the underlying components or technologies. Increasingly business leaders are making their purchasing decisions by prioritizing business value and business relevance.

Cisco’s Connected Mobile Experiences was highlighted at the World Forum and is seen as one of the key pieces of the overall IoT jigsaw.

Some very interesting use cases for CMX and its capabilities were showcased this week. In a previous post I spoke about the Smart City Tour and how CMX is used in an innovative manner within the city and how brands can take advantage of CMX to engage their customers in creative ways. In another post I spoke about how CMX was used within the IoT venue and the analytics that were available for all to see on the event jumbotron.

There are a few more (yes, even more–with CMX, the possibilities of deployment are endless) ways that we wove CMX into the IoT experience that’d I’d like to share with you in my final IoT World Forum string of posts.

One of these was using CMX within the City of Barcelona as a key dashboard of information for the municipal authorities. Here is a view of the Born area part of the old Gothic section of the city and a major tourist destination in the city. We can see here that over 6600 devices where detected with an average dwell time of 8 minutes.

iotwf11 Read More »

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Cisco CMX Solution In Action at the Internet of Things World Forum

Today’s events at the IoT World Forum included a very interesting keynote address by Cisco’s CEO John Chambers, as well as some exciting breakout sessions. Leading business executives shared their ideas and visions, which in turn are shaping IoT across their industries.

It’s been a special treat to show off the power of the Cisco Connected Mobile Experiences (CMX) solution to attendees at the event. We deployed CMX in the beautiful event venue, during John Chambers’ keynote, and during break out sessions. Let’s take a closer look at how attendees have been seeing CMX in action:

IoT Venue: Hotel Arts

IoT World Forum is taking place at the Hotel Arts on the seafront in Barcelona. The lower ground floor houses the Keynote room, the conference rooms, registration, demo showcase and partner rooms.

The latest version of CMX, V7.6, in a pre-release form has been running at the Hotel Arts IoT venue all week. CMX allows organizations to gather and analyze aggregate location data on devices from their Cisco Wi-Fi network. For example, we can see device count and dwell time in total and by location.  The new CMX analytics dashboard (available with CMX 7.6, to be released later this year), looks like this:

iotwf5 Read More »

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