Today, Cisco is announcing a new addition to its Cisco Digital Signage Portfolio with Cisco Interactive Services web clients and a cloud-based management platform. These new products enable customers to create highly interactive media experiences to any high-definition and touchscreen digital endpoint. For example, imagine being able to walk up to a digital sign, tap on the glass and browse a map of your location or nearby restaurants; you can bring up a menu on the restaurant’s webpage, reserve a table, and even receive some customized advertising for other food options in the area, with a coupon and a QR code you can access with your mobile phone. The digital signage market is evolving and moving towards a new era of engagement; with Cisco Interactive Services, consumers are encouraged to interact with digital signs to find the information they are looking for, targeted for their needs.
Just over one week ago, more people watched Super Bowl XLVI on television than any other time in history – 111.3 million people, a staggering number. In addition, more than 2.1 million unique visitors saw the game streamed live online, another first. The experience for fans at home is incredibly powerful with HD, live streaming, and fast access to the Internet.
However, while so many of us were tuned in at home, another first was taking place inside Lucas Oil Stadium – all fans, regardless of their service provider, were able to use their smartphones and devices to connect to a free Wi-Fi network. This provided them with a significantly faster option to surf the web, use apps and share photos and video “live” with friends and family versus doing so post-game.
Costumes, painted faces, chants, drums, dances, and the color blue EVERYWHERE – welcome to LIVESTRONG Sporting Park, where fans pack in to cheer on the Sporting Kansas City soccer team! The new LIVESTRONG Sporting Park caters to the tech-savvy, culturally diverse, family-oriented crowd. Built for fans that refuse to be spectators.
On a visit to LIVESTRONG Sporting Park, Executive ViewPoints talked to fans and ventured into the Kansas City Cauldron – a sea of blue and the liveliest and loudest seats in LIVESTRONG Sporting Park – to find out how they feel about their stadium experience.
I love the KC Cauldron! KC Cauldron is considered the most vocal supporter of Sporting Kansas City and they lived up to their promise on our visit. The singing (and drumming) never stops! So you can prepare for your own fan experience at LIVESTRONG Sporting Park, we’ve listed a few of the KC Cauldron songs:
Here We Go
Sporting, Sporting KC
Till the World Ends
We Love Ya
Mighty, Mighty Wizards
We Love You Sporting
Which one is your favorite?
(Note on how they do it: With Cisco Connected Stadium Wi-Fi and StadiumVision solutions in place, fans enjoy a state-of-art sports and remain immersed in all of the action throughout the stadium. These offerings are built on top of a Connected Stadium network, which serves as a single platform for innovation and growth.)
Tags: Carrie Krinock, Cisco Connected Stadium Wi-Fi, Cisco stadiumvision, Executive ViewPoints, Fan Experience, Kansas City, KC Cauldron, LIVESTRONG Sporting Park, MLS, Pasha, Robb Heinemann, Sporting KC, stadium
Nearly, twenty thousand fans in seats, all connected, all sharing the same exciting sports experience. Taking and posting pictures to Facebook throughout the game, using Smartphones to stay in touch with friends and tweeting exciting game moments. They use free mobile apps to play team trivia games and earn points at the concession stands. They look up sports stats, check traffic, and buy tickets for the next game. Never a dull moment.
Located in Kansas City and opened in 2011, LIVESTRONG Sporting Park is an innovator in every sense of the word. It is home to a sport that is a relative latecomer in the U.S. – soccer – and it features the world’s most advanced technology – to enable the fans who refuse to be simply spectators. Read More »