Cisco Blogs


Cisco Blog > DigMediaRev

Just how does ‘Content Find You’?

How do you find out about new TV shows,  movies, and bands and artists?

At the Bandwidth Conference (a digital music trade show), a few months back, we captured some conversations about ‘how content finds you’,  in this case, how you find new music.  Jac Holzman, the visionary founder of Elektra Records (read a Cisco blog post about Holzman and the 60th anniversary of the label here), was asked if it’s a bad thing that technology has lowered the cost of recording, thereby allowing hundreds of thousand more musically inclined people to make records. With so much new music being released, isn’t so much of it just mediocre music? For instance, going online to sift through hundreds of blogs, unknown artist sites, music discovery sites like the Hype Machine and recommendation services like Pandora -- is it worth all that time to find good new music? Holzman offers that record labels themselves, like Elektra (see the Cisco Eos powered site for the label here), are one of the best platforms to discover new quality music -- he explains ..

When it comes to discovering new music, what if you don’t have a favorite record label or radio station, to be your ‘first filter’ as Jac Holzman calls it?

Read More »

Tags: , , , , , , , , ,